S
Starlifter
AI-powered enterprise decision layer for orchestrating business operations.
About Starlifter
Starlifter is developing an AI-powered platform described as the 'Enterprise Decision Layer' to improve operational decision-making within large companies. The company was founded by Fred Luddy, who previously founded the enterprise cloud computing giant ServiceNow. After building ServiceNow into a major player in workflow automation, Luddy identified a new opportunity in applying AI to the decision-making process itself, which often remains a manual and fragmented effort involving spreadsheets, meetings, and dashboards. The core of Starlifter's product is a 'decision control plane' that sits between a company's data systems (like ERPs and CRMs) and its applications where work is executed. The platform is designed to continuously monitor signals from various data sources, interpret them using business context, recommend actions, and orchestrate those actions within established governance policies. For example, it can detect supply chain risks, identify sales pipeline issues, or monitor customer health, and then generate corrective actions and notifications in systems like ServiceNow or Slack. In July 2026, Starlifter announced it had raised $11.5 million in seed funding led by Tola Capital to accelerate its development. Starlifter's platform aims to move businesses from simply reporting on data to actively deciding and acting on it. It provides a unified workspace where non-technical users—such as revenue leaders, marketers, and finance professionals—can explore and analyze data without writing SQL. The system is built to combine data from various sources, including spreadsheets, CRMs, and databases, allowing teams to build charts and dashboards on the fly. The leadership team includes Fred Luddy as CEO, along with Jordan Rounds (Design & Engineering), Justin Cox (Product), and Cameron Mahoney (Operations).
Source: Dealroom company dataAt a glance
- Status
- Operational
- Founded
- 2022
- Headquarters
- Encinitas, United States
- Employees
- 8
- Open positions
- None listed
- Dealroom signal
- 50.9/100
- Industry
- Enterprise Software
- Sector
- Other B2B Software, Accounting, No-Code and Low-Code Software, CFO Tech
- Business model
- SaaS
- Client focus
- b2b
Knowledge graph
More headlines
Funding history
Company financing events and reported valuations.
| Deal type | Date | Amount | Valuation | Investors | Source |
|---|---|---|---|---|---|
| SEED✓Equity / VC | Jul 2026 | $12M | $46M | Tola Capital | ↗ |
Growth signals
Latest recorded traffic for Starlifter is 1.1K monthly website visits, up 2100% over the last three months. Starlifter's team grew 33.3% over the past year.
Similar companies
Company identity and context are open; selected comparison metrics preview what is available on the platform.
| Company | Headquarters | Status | Employees | Total funding | Valuation |
|---|---|---|---|---|---|
UR Data LimitedUnified business data management and reporting platform. |
— | Operational | — | — | — |
Fin4SightFintech |
Riyadh, Saudi Arabia | Operational | |||
ClearSpend AIAutomated SaaS spend and subscription management platform. |
— | Operational | |||
Kiren & CoProcurement, asset management, and financial compliance solutions. |
Bengaluru, India | Operational | |||
Nomo AIAI-powered inbox intelligence for tax professionals. |
— | Operational | |||
FinsyteIntegrated Excel FP&A reporting tool for NetSuite. |
— | Operational | |||
WAZINX - وازنIntegrated ERP for ZATCA-compliant business management. |
— | Operational | |||
Orion West LimitedPractitioner-grade workbench for cloud financial management. |
— | Operational |
Investments and acquisitions
Recent portfolio relationships for companies that also act as investors or acquirers.
Investors
From Dealroom's funding and investor records, grouped by the round each investor first entered.
Seed1 investor entered at this stage
Tola Capital
Source: Dealroom Talent Intelligence.
Global footprint
team presence
Market sentiment
An AI-synthesised read of the highest-engagement posts about Starlifter on X, ranked by likes and reposts, corporate channels excluded.
Reading the room on X — pulling top posts and synthesizing themes…
Source: X recent search ranked by engagement (likes + retweets) · Synthesis by Claude · Cached for 1 hour
See Starlifter’s full profile on Dealroom
Request a free trial to see the complete deal history, financials, people graph and growth signals.
Takes under a minute. Already use Dealroom? Log in.







