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Spreemo
Spreemo is a healthcare marketplace that connects employers and their insurers with healthcare providers. Starting with radiology services for the workers’ compensation market, Spreemo offers…
About Spreemo
Spreemo, established in 2010 by founders Ron Vianu and Andrew Lazarus, operates within the healthcare technology sector with a focus on improving diagnostic accuracy for radiology procedures. The company has positioned itself as a quality-based referral management platform, primarily serving the workers' compensation industry. Spreemo's business model revolves around connecting patients and insurance carriers with a curated network of high-quality radiology providers for services such as MRIs and CT scans. By leveraging proprietary data and analytics, the company evaluates and scores radiologists based on specific quality metrics. This data-driven approach aims to mitigate the risk of misdiagnosis, which can lead to inappropriate treatment, delayed recovery, and increased costs for payors.
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The company's core service provides a streamlined process for scheduling diagnostic appointments with top-tier specialists, effectively acting as an intermediary that prioritizes quality of care over provider convenience or cost alone. Revenue is generated by facilitating these referrals and providing access to its vetted network. This model presents a value proposition to insurance carriers and self-insured employers by aiming to reduce overall claim costs through better and faster diagnoses, leading to more effective initial treatment plans. One of the company's significant achievements includes securing substantial funding to expand its operations and further develop its analytical capabilities. In 2015, Spreemo raised a notable $35 million in a Series C funding round, indicating investor confidence in its model to address inefficiencies within the U.S. healthcare system.
The genesis of Spreemo is tied to the founders' experiences. Prior to co-founding the company, Ron Vianu served as the CEO of an imaging center, where he gained firsthand insight into the operational and clinical challenges within the radiology field. This experience informed the company's mission to create a system that aligns the interests of patients, payors, and providers around the central goal of diagnostic excellence. The platform functions by analyzing vast amounts of clinical data to identify physicians who consistently produce high-quality outcomes, thereby creating a marketplace where quality is the primary currency. This approach directly confronts the issue of variability in healthcare quality and its subsequent financial impact on the system.
At a glance
- Founded
- 2010
- Headquarters
- New York City, United States
- Sector
- Fintech
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