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Spotta

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AI-powered IoT system for real-time insect detection.

Cambridge, United KingdomFounded 2018Food
Valuation $25–50M Last recorded · 2025
Headcount <100 Current team size
Total funding $10–50M Disclosed equity funding
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About Spotta

Spotta is a Cambridge-based technology company revolutionizing pest management across several industries through early detection. Founded in 2018 by Robert Fryers and Neil D'Souza-Mathew, the company emerged from their realization that pest control methods had remained inefficient and largely unchanged for decades. The founders leveraged their extensive backgrounds in developing advanced sensing technologies for sectors like Formula 1 and medical implants to create a modern solution for a persistent problem. Fryers, the CEO, has over a decade of experience in medical devices and industrial sensors, holding a Master of Engineering from the University of Cambridge. CTO D'Souza-Mathew also holds a Master's in Engineering from Cambridge and has a deep background in technology and product development.The company's core offering is a 'smart pest systems' platform that uses proprietary, ultra-low-power Internet of Things (IoT) sensors and Artificial Intelligence to provide 24/7 monitoring and real-time alerts for insect pests. Its flagship product for the hospitality market is the 'Bed Pod,' a discreet device placed under mattresses that uses pheromones to attract bed bugs and an integrated camera to identify them. When a pest is detected, the system automatically sends a notification, including a photo and location, to the client, allowing for immediate and targeted intervention before an infestation can spread. This proactive approach prevents reputational damage and reduces the need for broad-spectrum pesticide use. The business model operates as an 'insect monitoring as a service' (B2B SaaS), providing continuous protection for clients.Initially focused on the hospitality sector with major brands like Marriott and Radisson among its clients, Spotta has expanded its versatile platform into agriculture, forestry, and horticulture. The technology is adapted to monitor other damaging insects, such as the Red Palm Weevil and Pine Weevils, helping to protect crops and forests. The company has secured significant funding to fuel its growth, including a £3 million investment round in late 2023. This has supported its international expansion, with the system now deployed in over ten countries and protecting more than 3 million room nights in the hotel sector alone.

Source: Dealroom company data

At a glance

Founded
2018
Headquarters
Cambridge, United Kingdom
Sector
Food

Investors

13 investors on the cap table

From Dealroom's funding and investor records, grouped by the round each investor first entered.

Seed7 investors entered at this stage

  • Romulus Capital
  • Cambridge Angels
  • ACF Investors
  • Wren Capital
  • Martlet
  • Remus
  • UK Research and Innovation

Series A5 investors entered at this stage

  • STIHL Digital
  • The Yield Lab
  • Remus Capital
  • Cambridge Capital Group
  • GrowthWorks Capital

Series B and later1 investor entered at this stage

  • The FSE Group
Team profiled 4 named & role-tagged
Founders Hidden — book a demo/100 quality score
Key operators 1 quality Hidden — book a demo/100
Potential founders Hidden — book a demo likely future founders
Startup mafia Hidden — book a demo alumni-founded startups
Talent movements Hidden — book a demo in · Hidden — book a demo out past 12 months

Source: Dealroom Talent Intelligence.

Global footprint

Workforce and web traffic by country
Workforce by country
3 countries with
team presence
🇬🇧 United Kingdom88.2%
🇦🇪 United Arab Emirates5.9%
🇩🇪 Germany5.9%
3 countries shown

Market sentiment

Posts on X, past 7 days

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Source: X recent search ranked by engagement (likes + retweets) · Synthesis by Claude · Cached for 1 hour

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