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Spark Neuro
An applied neuroscience company revolutionizing the evaluation of audience engagement in advertising and entertainment
About Spark Neuro
SPARK Neuro is a pioneering biometric technology company that leverages neuroscience to measure emotional and attentional responses. The company operates in the advertising and entertainment markets, serving clients who seek to optimize their content for maximum impact. SPARK Neuro's business model revolves around designing and implementing studies that go beyond traditional self-reported responses by measuring brain and nervous system activity. This approach allows them to provide concrete, second-by-second recommendations to validate and optimize content. The company makes money by offering these specialized research services to brands and agencies looking to break through the clutter and make their advertising more impactful.
Source: Dealroom company dataAt a glance
- Status
- Operational
- Founded
- 2016
- Headquarters
- Los Angeles, United States
- Employees
- 16
- Open positions
- None listed
- Dealroom signal
- 32.4/100
- Industry
- Marketing
- Sub-industry
- Adtech
- Sector
- Marketing, Entertainment, Hard Tech, DT and LS
- Technology
- Big Data, Deep Tech
- Business model
- SaaS
- Client focus
- b2b
Knowledge graph
More headlines
Funding history
Company financing events and reported valuations.
| Deal type | Date | Amount | Valuation | Investors | Source |
|---|---|---|---|---|---|
| SERIES A✓Equity / VC | Feb 2023 | $10M | $40M | Trajectory Ventures · Thiel Capital | — |
| GRANT✓Other financing | Jan 2022 | $3M | — | Small Business Innovation Research | — |
Financials
Revenue, earnings and other financial measures where available. Years marked “E” are estimates.
Growth signals
Latest recorded traffic for Spark Neuro is 2.9K monthly website visits, up 45% over the last three months. Spark Neuro's team declined 23.8% over the past year.
Similar companies
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Investments and acquisitions
Recent portfolio relationships for companies that also act as investors or acquirers.
Investors
From Dealroom's funding and investor records, grouped by the round each investor first entered.
Seed1 investor entered at this stage
Series A5 investors entered at this stage
Thiel Capital
Will Smith
SBT Venture Capital
Fort Ross Ventures
Trajectory Ventures
Other known investors10 additional known investors
Alchimia Investments
Connectivity Ventures Fund
Dreamers
Endless Frontier Labs
FundRx
H/L Ventures
Nicholas Shekerdemian
Peter Bordes
Peter Thiel
The Venture Collective
Source: Dealroom Talent Intelligence.
Global footprint
team presence
Market sentiment
An AI-synthesised read of the highest-engagement posts about Spark Neuro on X, ranked by likes and reposts, corporate channels excluded.
Reading the room on X — pulling top posts and synthesizing themes…
Source: X recent search ranked by engagement (likes + retweets) · Synthesis by Claude · Cached for 1 hour
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