S
Spark Neuro
Marketing · New York City, United States · Founded 2016
An applied neuroscience company revolutionizing the evaluation of audience engagement in advertising and entertainment MoreLess
SPARK Neuro is a pioneering biometric technology company that leverages neuroscience to measure emotional and attentional responses. The company operates in the advertising and entertainment markets, serving clients who seek to optimize their content for maximum impact. SPARK Neuro's business model revolves around designing and implementing studies that go beyond traditional self-reported responses by measuring brain and nervous system activity. This approach allows them to provide concrete, second-by-second recommendations to validate and optimize content. The company makes money by offering these specialized research services to brands and agencies looking to break through the clutter and make their advertising more impactful.
Keywords: neuroscience, biometric, advertising, entertainment, emotional measurement, attentional measurement, content optimization, consumer insights, research services, brain activity.
Company overview
Spark Neuro company information
The essential company record, classifications and operating signals in one place.
- Status
- Operational
- Founded
- 2016
- Headquarters
- New York City, United States
- Employees
- 16
- Open positions
- None listed
- Dealroom signal
- 32.4
Valuation & funding
Spark Neuro funding history
Company financing events and reported valuations.
| Deal type | Date | Amount | Valuation | Investors | Source |
|---|---|---|---|---|---|
| SERIES A✓Equity / VC | Feb 2023 | $10M | $40M | Trajectory Ventures · Thiel Capital | — |
| GRANT✓Other financing | Jan 2022 | $3M | — | Small Business Innovation Research | — |
| GRANT✓Other financing | Jan 2021 | $50K | — | Small Business Innovation Research | — |
| GRANT✓Other financing | Jan 2020 | $1000K | — | Small Business Innovation Research | — |
| SERIES A✓Equity / VC | Nov 2018 | — | — | SBT Venture Capital · Fort Ross Ventures | ↗ |
| SERIES A✓Equity / VC | Aug 2018 | Will Smith · Thiel Capital | — |
Financials
Revenue and workforce over time
Available revenue and workforce history. Fields without reported data are omitted.
| Year | Revenue | Growth | Employees |
|---|---|---|---|
| 2026 | $2.4M | 0% | 16 |
| 2025 | $2.4M | 0% | 21 |
| 2024 | $2.4M | 0% | 27 |
| 2023 | $2.4M | +60% | 23 |
| 2022 | $1.5M | 0% | 14 |
| 2021 | $1.5M | 0% | 14 |
| 2020 | $1.5M | — | 17 |
Growth signals
Spark Neuro website traffic
Latest recorded traffic for Spark Neuro is 2.9K monthly website visits, up 45% over the last three months. Spark Neuro's team declined 23.8% over the past year.
Comparisons
Spark Neuro compared with similar companies
Dealroom’s weighted taxonomy model identifies the closest operating peers. Company identity and context stay open; selected comparison metrics preview what is available in the platform.
Talent graph
Spark Neuro's talent
Source: Dealroom Talent Intelligence.
Global footprint
Where Spark Neuro has talent and traffic
team presence
In the news
Latest news about Spark Neuro
Recent press, funding announcements, and product moves mentioning Spark Neuro — open to read from the original sources.
Market sentiment
What the market is saying about Spark Neuro
An AI-synthesized read of the highest-engagement posts about Spark Neuro on X over the past 7 days. We rank by likes & retweets, ignore corporate channels, and surface the themes that broke out from real people.
Reading the room on X — pulling top posts and synthesizing themes…
Source: X recent search ranked by engagement (likes + retweets) · Synthesis by Claude · Cached for 1 hour
See Spark Neuro’s full profile on Dealroom
Request a free trial to see the complete deal history, financials, people graph and growth signals.
Takes under a minute. Already use Dealroom? Log in.