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Sonnet
Health Tech & Medtech · New York City, United States · Founded 2020
Personalized sleep solutions combining science-backed supplements and 1:1 coaching for better, lasting sleep MoreLess
GetProper.com is a startup that operates in the health and wellness market, specifically focusing on sleep improvement. The company offers a unique, holistic approach to sleep issues, providing personalized solutions that include sleep coaching and daily supplements. The solutions are tailored to the unique needs of each client, ensuring a more effective and sustainable result.
Their clients are individuals who struggle with sleep issues and are seeking a natural, scientifically-backed method to improve their sleep quality. The company's services are particularly relevant in today's fast-paced society where sleep deprivation is a common issue.
GetProper.com's business model revolves around two main offerings: sleep coaching and sleep supplements. The sleep coaching involves expert advice and personalized action plans to help clients achieve behavioral changes for better long-term sleep health. The sleep supplements, on the other hand, are natural, PhD-developed products designed to meet the unique sleep needs of each client.
The company generates revenue through the sale of these services and products. Clients pay for the sleep coaching sessions and purchase the sleep supplements on a regular basis. The company's promise of "better sleep or your money back" indicates a strong confidence in the effectiveness of their solutions.
GetProper.com's approach to sleep improvement is backed by rigorous science, with leading MDs and PhDs in sleep medicine, integrative health, clinical psychology, and nutritional biochemistry forming part of their team. This gives the company a strong competitive edge in the market.
Keywords: Sleep Improvement, Holistic Approach, Personalized Solutions, Sleep Coaching, Daily Supplements, Health and Wellness, Behavioral Changes, Natural Products, Scientifically-Backed, Revenue Generation.
Company overview
Sonnet company information
The essential company record, classifications and operating signals in one place.
- Status
- Acquired
- Founded
- 2020
- Headquarters
- New York City, United States
- Employees
- 3
- Open positions
- None listed
- Dealroom signal
- 60.6
Valuation & funding
Sonnet funding history
Company financing events and reported valuations.
| Deal type | Date | Amount | Valuation | Investors | Source |
|---|---|---|---|---|---|
| ACQUISITIONExit | Apr 2024 | $900K | — | Undisclosed | — |
| EARLY VCEquity / VC | Dec 2022 | $3.1M | $12M | Undisclosed | — |
| GRANTOther financing | Jul 2020 | $1M | — | Undisclosed | — |
| SEED✓Equity / VC | Jul 2020 | $9.5M | $38M | Redesign Health · Casa Verde Capital | ↗ |
Financials
Revenue and workforce over time
Available revenue and workforce history. Fields without reported data are omitted.
| Year | Revenue | Growth | Employees |
|---|---|---|---|
| 2026 | $1.2M | 0% | 3 |
| 2025 | $1.2M | 0% | 7 |
| 2024 | $1.2M | 0% | 8 |
| 2023 | $1.2M | 0% | 10 |
| 2022 | $1.2M | 0% | 5 |
| 2021 | $1.2M | — | 12 |
| 2020 | — | — | 13 |
Growth signals
Sonnet website traffic
Latest recorded traffic for Sonnet is 2.5K monthly website visits, up 38.9% over the last three months. Sonnet's team declined 57.1% over the past year.
Comparisons
Sonnet compared with similar companies
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Talent graph
Sonnet's talent
Source: Dealroom Talent Intelligence.
Global footprint
Where Sonnet has talent and traffic
team presence
In the news
Latest news about Sonnet
Recent press, funding announcements, and product moves mentioning Sonnet — open to read from the original sources.
Market sentiment
What the market is saying about Sonnet
An AI-synthesized read of the highest-engagement posts about Sonnet on X over the past 7 days. We rank by likes & retweets, ignore corporate channels, and surface the themes that broke out from real people.
Reading the room on X — pulling top posts and synthesizing themes…
Source: X recent search ranked by engagement (likes + retweets) · Synthesis by Claude · Cached for 1 hour
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