Solar Markt Group

About Solar Markt Group

Positioned as an independent green energy platform in Central and Eastern Europe, Solar Markt Group operates at the intersection of renewable energy generation and corporate demand for sustainable power solutions. The company was founded in Hungary on August 11, 2016. A significant milestone in the company's history is the strategic partnership with E.ON Hungária Group, a major European energy company. This collaboration led to the creation of Green Cloud Platform Zrt., a joint venture between Solar Markt Kft. and E.ON Energiamegoldások Kft.

The core of Solar Markt's business is the Green Cloud Decarbonization Platform, an open marketplace that connects producers of renewable energy with corporate clients committed to decarbonization. This model simplifies the procurement of green energy for businesses. The company's revenue is generated through long-term Power Purchase Agreements (PPAs), where corporate clients contract to buy electricity at a predetermined price. This structure provides price stability and financial predictability for both the energy producers and the corporate consumers. Solar Markt develops, constructs, and operates solar power plants, such as the park in Szihalom, which was built without state or EU support and has the capacity to power 45,000 households. For its clients, the company integrates the physical green energy from these plants into E.ON's grid, supplementing it with conventionally generated electricity when necessary to guarantee a constant and scalable supply. This hybrid energy strategy ensures full supply security while helping clients meet their ESG and decarbonization targets.

The company serves large corporate consumers in Hungary and the broader Central and Eastern European region who are looking to reduce their carbon footprint and secure a long-term supply of green energy. The Green Cloud platform manages a contracted portfolio of nearly 500 GWh. By offering direct access to renewable energy sources, Solar Markt enables businesses to achieve genuine environmental impact and enhance their long-term market competitiveness. The firm's integrated capabilities cover the entire project lifecycle, from preparation and permitting to design, construction, and operation of energy assets.