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Sofía
Digital medical insurance for Mexican companies, individuals and families
About Sofía
Sofía is a Mexican digital health insurer offering comprehensive medical coverage for companies, individuals and families through a mobile-first experience. Unlike traditional major-medical policies, Sofía bundles major medical care (hospitalizations, surgeries, emergencies), minor medical care (specialist visits, medicines, labs), and preventive care (primary physician and preventive studies) with zero deductible, unlimited video consultations, and direct 24/7 insurer support without intermediaries. Members manage claims, reimbursements and care from the Sofía app while HR teams administer enrollments and billing via a digital portal. SofíaMed, its nationwide medical network, connects members to specialists, hospitals, pharmacies and laboratories across Mexico. The company is a fully Mexican regulated insurer supervised by local financial and insurance authorities, targeting startups and employers that want usable health benefits rather than high-friction traditional plans. Website: sofiasalud.com.
Source: Dealroom company dataAt a glance
- Status
- Operational
- Founded
- 2018
- Headquarters
- Mexico City, Mexico
- Employees
- 341
- Open positions
- 8
- Dealroom signal
- 86.3/100
- Industry
- Health
- Sub-industry
- Health Platform
- Sector
- Health Tech & Medtech, Personal Health, Healthcare Services, Health Insurance, Hard Tech
- Technology
- Mobile app
- Business model
- SaaS
- Client focus
- b2b, b2c
Knowledge graph
More headlines
Open roles
Funding history
Company financing events and reported valuations.
| Deal type | Date | Amount | Valuation | Investors | Source |
|---|---|---|---|---|---|
| EARLY VC✓Equity / VC | May 2026 | $21M | $84M | KaszeK Ventures · IDB Lab · Kayyak Ventures · Index Ventures | ↗ |
| EARLY VC✓Equity / VC | Dec 2024 | $0 | — | KaszeK Ventures · IDB Lab · K Fund · Index Ventures | ↗ |
Growth signals
Latest recorded traffic for Sofía is 78K monthly website visits, up 56% over the last three months. Sofía's team grew 10.4% over the past year.
Open positions
Similar companies
Company identity and context are open; selected comparison metrics preview what is available on the platform.
Investments and acquisitions
Recent portfolio relationships for companies that also act as investors or acquirers.
Investors
From Dealroom's funding and investor records, grouped by the round each investor first entered.
Seed5 investors entered at this stage
Neil Rimer
KaszeK Ventures
Ribbit Capital
NAP
David Velez
Series A4 investors entered at this stage
Index Ventures
K Fund
IDB Lab
Kayyak Ventures
Other known investors7 additional known investors
Alexandre Flamant
Gloria Baeuerlein
Jan Hammer
JPKE- MJMartin Janicki
Phillip Eissing
Rouven Dresselhaus
Source: Dealroom Talent Intelligence.
Global footprint
team presence
Market sentiment
An AI-synthesised read of the highest-engagement posts about Sofía on X, ranked by likes and reposts, corporate channels excluded.
Reading the room on X — pulling top posts and synthesizing themes…
Source: X recent search ranked by engagement (likes + retweets) · Synthesis by Claude · Cached for 1 hour
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