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Snapmint
Digital platform enabling shoppers to buy products online via small-installment payments without requiring a credit card
About Snapmint
Snapmint is an innovative online shopping platform that allows consumers in India to purchase a wide range of products, including mobiles, laptops, electrical appliances, and fashion items, on easy monthly installments (EMI) without the need for a credit card. The company primarily serves middle-class consumers who may not have access to traditional credit facilities. Operating in the e-commerce market, Snapmint differentiates itself by providing instant approval, no-cost EMI options, and paperless documentation, making the shopping experience seamless and accessible. The business model revolves around partnerships with merchants and financial institutions to offer EMI on debit cards, thereby expanding the customer base and increasing sales for partner merchants. Snapmint generates revenue through interest charges on EMI plans and commissions from merchants. The platform also offers health and wellness products, sports and fitness items, and various fashion accessories, catering to a broad spectrum of consumer needs.
Source: Dealroom company dataAt a glance
- Status
- Operational
- Founded
- 2015
- Headquarters
- Mumbai, India
- Employees
- 419
- Open positions
- 126
- Dealroom signal
- 95.0/100
- Industry
- Fintech
- Sub-industry
- Mortgages & Lending, Payments
- Sector
- Fintech, BNPL, Payment Processing, Embedded Payments, financial inclusion
- Business model
- SaaS
- Client focus
- b2b, b2c
Knowledge graph
More headlines
Funding history
Company financing events and reported valuations.
| Deal type | Date | Amount | Valuation | Investors | Source |
|---|---|---|---|---|---|
| SERIES BOther financing | Oct 2025 | $115M | $460M | Elev8 Venture Partners · Kae Capital · Prudent Investment Managers · General Atlantic | ↗ |
| SECONDARYOther financing | Oct 2025 | $10M | — | Kae Capital · Prudent Investment Managers · Elev8 Venture Partners · General Atlantic | ↗ |
Financials
Revenue, earnings and other financial measures where available. Years marked “E” are estimates.
Growth signals
Latest recorded traffic for Snapmint is 6M monthly website visits, up 30.4% over the last three months. Snapmint's team grew 32.2% over the past year.
Open positions
Similar companies
Company identity and context are open; selected comparison metrics preview what is available on the platform.
Investments and acquisitions
Recent portfolio relationships for companies that also act as investors or acquirers.
Investors
From Dealroom's funding and investor records, grouped by the round each investor first entered.
Seed1 investor entered at this stage
Secocha Ventures
Series A12 investors entered at this stage
- NCNegen Capital
Usama Fayyad
Ramakant Sharma
Anicut Capital- PSPrashasta Seth
100Unicorns
Kae Capital
Pegasus FinInvest
Perpetuity Ventures
General Atlantic
Elev8 Venture Partners- PMPrudent Investment Managers
Series B and later1 investor entered at this stage
Northern Arc
Source: Dealroom Talent Intelligence.
Global footprint
team presence
Market sentiment
An AI-synthesised read of the highest-engagement posts about Snapmint on X, ranked by likes and reposts, corporate channels excluded.
Reading the room on X — pulling top posts and synthesizing themes…
Source: X recent search ranked by engagement (likes + retweets) · Synthesis by Claude · Cached for 1 hour
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