S
Smart
Transforming retirement, savings and financial wellbeing, across all generations, around the world
At a glance
- Founded
- 2014
- Headquarters
- London, United Kingdom
- Sector
- Fintech
- Power Law
- Colt$25–100M revenue
Knowledge graph
More headlines
Investors
From Dealroom's funding and investor records, grouped by the round each investor first entered.
Series A6 investors entered at this stage
- LCLegal & General Capital
- LGLink Group
- WRWilliam Reeve
- CAChris Adelsbach
- EAEdward Asseily
- TVTom Valentine
Series B and later12 investors entered at this stage
- FVFidelity International Strategic Ventures
- CIChrysalis Investments
- DGDWS Group
- NMNatixis Asset Management
- LOLOVEFiLM
- CBCIBC Innovation Banking
- APAquiline Capital Partners
- NANatixis
- GRGraze
JP Morgan- SFSkagen Funds
- BABarclays
Ownership
Estimated cap table from Dealroom's shareholder data — share of equity by holder. Stakes as last recorded by Dealroom (2026). Percentages are indicative.
- 15%
- 10%
- 6%
- 5.2%
- 5%
- 4.8%
- 4.4%
- 3.7%
- 3.7%
- 2.5%
- 2.1%
- 1.2%
- 0.9%
- 0.9%
- 0.8%
- 0.7%
- 0.6%
- 0.5%
- 0.5%
- 0.5%
- 0.4%
- 0.4%
- 0.4%
- 0.3%
- 0.3%
- 0.3%
- 0.3%
- 0.3%
- 0.3%
- 0.3%
- 0.3%
- 0.2%
- 0.2%
- 0.2%
- 0.2%
- 0.2%
- 0.2%
- 0.2%
- 0.2%
- 0.2%
- 0.2%
- 0.2%
- 0.2%
- 0.2%
- 0.2%
- 0.1%
- 0.1%
- 0.1%
- 0.1%
- 0.1%
- 0.1%
- 0.1%
- 0.1%
- 0.1%
- 0.1%
- 0.1%
- 0.1%
- 0.1%
- 0.1%
- 0.1%
- 0.1%
- 0.1%
- 0.1%
- 0.1%
- 0.1%
- 0.1%
- 0.1%
- 0.1%
- 0.1%
- 0.1%
- 0.1%
- 0.1%
- 0.1%
- 0.1%
- 0.1%
- 0.1%
- 0.1%
- 0.1%
- 0.1%
- 0.1%
- 0.1%
- 0.1%
- 0.1%
- 0.1%
- 0.1%
- 0.1%
- 0.1%
- 0.1%
- 0.1%
- 0%
- 0%
- 0%
- 0%
- 0%
- 0%
- 0%
- 0%
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- 0%
Some investors are hidden on this public profile. See the full cap table on Dealroom →
Source: Dealroom Talent Intelligence.
Global footprint
across markets
Market sentiment
An AI-synthesised read of the highest-engagement posts about Smart on X, ranked by likes and reposts, corporate channels excluded.
Reading the room on X — pulling top posts and synthesizing themes…
Source: X recent search ranked by engagement (likes + retweets) · Synthesis by Claude · Cached for 1 hour
See Smart on the full Dealroom platform
Live deal flow, founder pedigree, hiring signals, revenue trajectory, and the full cap table.

