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Power Law company profile

Smart

Fintech · London, United Kingdom · Founded 2014 Colt

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Valuation
$500M–1B
Latest valuation · 2026
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Revenue
$50–100M
Latest reported FY
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Headcount
100–500
Current team size
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Investors

18 investors on Smart's cap table

Sourced from Dealroom's funding history. Tap any card for that investor's profile.

Series A 6 investors entered at this stage
Edward Asseily
William Reeve
Link Group
Chris Adelsbach
Legal & General Capital
Tom Valentine
Series B+ 12 investors entered at this stage
Natixis Asset Management
Chrysalis Investments
Aquiline Capital Partners
JP Morgan
DWS Group
Fidelity International Strategic Ventures
LOVEFiLM
CIBC Innovation Banking
Skagen Funds
Natixis
Barclays
Graze

Global footprint

Where Smart has talent and traffic

AI talent share
0.5% of workforce is AI talent
(2 of 391 staff)
Core AI00%
Other AI20.51%
Non-AI workforce38999.49%
Web traffic by country
7.1K monthly visits
across markets
🇬🇧 United Kingdom69%
🇮🇳 India21.1%
🏳️ Pakistan9.9%
Top 3 markets shown

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