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Smaato

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Global monetisation for mobile apps and websites

New York City, United StatesFounded 2005Marketing
Valuation $100–250M Last recorded · 2026
Revenue $10–50M Latest reported FY
Headcount <100 Current team size
Unlock exact values This page shows ranges. Dealroom has the exact numbers for Smaato and the history behind them.

At a glance

Founded
2005
Headquarters
New York City, United States
Sector
Marketing
Power Law
Colt$25–100M revenue

Investors

5 investors on the cap table

From Dealroom's funding and investor records, grouped by the round each investor first entered.

Series A2 investors entered at this stage

  • Calibrium
  • Wilson Sonsini

Series B and later3 investors entered at this stage

  • Calibrum
  • EDBI
  • Singapore Press Holdings
Founders Hidden — book a demo/100 quality score
Key operators Hidden — book a demo quality score
Potential founders Hidden — book a demo likely future founders
Startup mafia 5 alumni-founded startups
Talent movements Hidden — book a demo in · Hidden — book a demo out past 12 months

Source: Dealroom Talent Intelligence.

Global footprint

Workforce and web traffic by country
Workforce by country
🇺🇸 United States · New York City HQ
Book a demo for the full country breakdown
Web traffic by country
18K monthly visits
across markets
🇮🇳 India37.8%
🇺🇸 United States25%
🇪🇸 Spain7.2%
🇳🇱 Netherlands5.6%
🇧🇾 Belarus5%
Top 5 markets shown

Market sentiment

Posts on X, past 7 days

An AI-synthesised read of the highest-engagement posts about Smaato on X, ranked by likes and reposts, corporate channels excluded.

Reading the room on X — pulling top posts and synthesizing themes…

Source: X recent search ranked by engagement (likes + retweets) · Synthesis by Claude · Cached for 1 hour

See Smaato on the full Dealroom platform

Live deal flow, founder pedigree, hiring signals, revenue trajectory, and the full cap table.