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COMPANY PROFILE

Simply Better Brands

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Omni-channel platform offering plant-based, holistic wellness and lifestyle products with a focus on high-quality CBD solutions

Vancouver, CanadaFounded 2017Wellness Beauty
Valuation $143M Market cap · 2026
Revenue $90M Latest reported FY

At a glance

Status
Listed
Founded
2017
Headquarters
Vancouver, Canada
Listing
IPO 2019
Sector
Wellness Beauty
Power Law
Colt$25–100M revenue

Investors

3 investors on the cap table

From Dealroom's funding and investor records, grouped by the round each investor first entered.

Series B and later3 investors entered at this stage

  • Sol Global investments
  • VRG Capital
  • J. R. Kingsley Ward
Founders Hidden — book a demo/100 quality score
Key operators Hidden — book a demo quality score
Potential founders Hidden — book a demo likely future founders
Startup mafia Hidden — book a demo alumni-founded startups
Talent movements Hidden — book a demo in · Hidden — book a demo out past 12 months

Source: Dealroom Talent Intelligence.

Global footprint

Workforce and web traffic by country
Workforce by country
🇨🇦 Canada · Vancouver HQ
Book a demo for the full country breakdown
Web traffic by country
920 monthly visits
across markets
🇮🇳 India76.1%
🇺🇸 United States65.2%
🇸🇪 Sweden54.3%
🇬🇧 United Kingdom21.7%
Top 4 markets shown

Investments and acquisitions

Disclosed deals where Simply Better Brands was the backer or acquirer, 2021–2022. Toggle between venture rounds, M&A, or both. The map below is grouped by the target company's sector — the colored pill on each chip is the round type.

Portfolio analysis

5 deals across Simply Better Brands's capital deployment.

Where the deals concentrate by sector, stage, and decade.

By sectorCount
    By stageCount
      By periodCount

        Simply Better Brands's portfolio, mapped.

        Stage
        Period
        5 of 5 deals

        Market sentiment

        Posts on X, past 7 days

        An AI-synthesised read of the highest-engagement posts about Simply Better Brands on X, ranked by likes and reposts, corporate channels excluded.

        Reading the room on X — pulling top posts and synthesizing themes…

        Source: X recent search ranked by engagement (likes + retweets) · Synthesis by Claude · Cached for 1 hour

        See Simply Better Brands on the full Dealroom platform

        Live deal flow, founder pedigree, hiring signals, revenue trajectory, and the full cap table.