S
Simetrik
On a mission to bring transparency and trust on business data by empowering people with technology
About Simetrik
Simetrik was co-founded in 2017 by Alejandro Casas and Santiago Gómez, who drew upon their experiences in the complex financial landscapes of Latin America to create a solution for a prevalent business challenge. Casas, with a background in economics and finance, and Gómez, an industrial engineer, identified the widespread inefficiencies companies faced in reconciling massive volumes of transactional data. This insight led to the development of Simetrik, a business-to-business software-as-a-service (SaaS) platform designed to bring clarity and control to financial operations.
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The company provides a no-code platform that allows finance teams to automate the reconciliation of complex data from various sources, such as payment gateways, banks, and internal systems, without needing to write a single line of code. This is particularly valuable for large enterprises in sectors like e-commerce, banking, and fintech, which handle high transaction volumes and face significant operational risks and costs associated with manual reconciliation processes. By centralizing and automating these workflows, Simetrik's platform helps businesses achieve real-time visibility into their financial transactions, streamline their accounting, and simplify the month-end closing process.
Simetrik's business model is based on subscriptions, with pricing tiers structured around the volume of transactions processed, the number of data sources connected, and the specific features required by the client. This allows the solution to scale alongside its customers' growth. The platform's key features include the ability to build custom reconciliation rules through a drag-and-drop interface, generate automated accounting entries, and produce detailed reports and audit trails for compliance purposes. A significant milestone was achieved when the company secured a $55 million Series B funding round, co-led by Goldman Sachs, which has bolstered its expansion efforts, particularly in the EMEA and APAC regions.
At a glance
- Status
- Operational
- Founded
- 2017
- Headquarters
- Bogotá, Colombia
- Employees
- 404
- Open positions
- 10
- Dealroom signal
- 65.9/100
- Industry
- Fintech, Enterprise Software
- Sub-industry
- Financial Management Solutions
- Sector
- Fintech, Analytics, Data Analytics, YC W18
- Technology
- Big Data
- Business model
- SaaS
- Client focus
- b2b
Latest news
Press, funding announcements and product moves mentioning Simetrik.
Funding history
Company financing events and reported valuations.
| Deal type | Date | Amount | Valuation | Investors | Source |
|---|---|---|---|---|---|
| SERIES BOther financing | Jun 2025 | $30M | $275M | Monashees · Upload Ventures · Goldman Sachs Asset Management · Fintech Collective | ↗ |
| SERIES BOther financing | Nov 2024 | — | — | TIM Brasil · Upload Ventures | ↗ |
Financials
Revenue, earnings and other financial measures where available. Years marked “E” are estimates.
Growth signals
Latest recorded traffic for Simetrik is 23K monthly website visits, up 53.3% over the last three months. Simetrik's team declined 6.9% over the past year.
Open positions
Similar companies
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Investors
From Dealroom's funding and investor records, grouped by the round each investor first entered.
Seed5 investors entered at this stage
Y CombinatorMonashees
Global Founders Capital- AVAlpha4 Ventures
Cometa
Series A14 investors entered at this stage
Fintech Collective
Tiger Global
Moore Strategic Ventures- JPJason Pate
Santiago Suarez
FJ Labs
Mercado Libre Fund
Goldman Sachs Asset Management
Endeavor Catalyst
Falabella
Actyus
TIM Brasil
Upload Ventures
Moore Capital
Source: Dealroom Talent Intelligence.
Global footprint
team presence
Market sentiment
An AI-synthesised read of the highest-engagement posts about Simetrik on X, ranked by likes and reposts, corporate channels excluded.
Reading the room on X — pulling top posts and synthesizing themes…
Source: X recent search ranked by engagement (likes + retweets) · Synthesis by Claude · Cached for 1 hour
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