SilverPush

About SilverPush

SilverPush is a marketing technology company that specializes in AI-powered contextual video advertising. The company's primary offering is a platform that uses artificial intelligence and computer vision for in-video context detection, enabling brands to place targeted and brand-safe video advertisements. This technology allows for advertising to be placed in moments when users are most likely to be receptive, without relying on personal data or cookies, which is particularly relevant in the current privacy-focused advertising landscape.

The company serves a wide range of clients, from brands to advertising agencies, who are looking to run effective video advertising campaigns. SilverPush operates in the ad-tech market, with a focus on the growing demand for contextual advertising solutions. Its business model is centered around providing its technology as a service, likely charging clients based on campaign volume or a subscription fee. The company has a global presence, with offices in multiple countries, and has expanded its capabilities through acquisitions, such as the purchase of Vidgyor to enhance its Connected TV (CTV) advertising offerings.