S
Sight Plus
Sight Plus is dedicated to expanding people's vision, allowing you to see more things in the real world through mobile devices
About Sight Plus
Sight Plus, also known as 视+ or VisionStar, is a Shanghai-based company established in 2012 that operates in the augmented reality sector. The firm has secured total funding of approximately $21.1 million over two rounds, with its latest Series A funding in August 2017 raising $15 million, led by Autohome. Other institutional investors include Songhe Capital, Green Pine Capital Partners, GEU Venture Capital, and Microsoft for Startups.
The company's core business revolves around its browser-based augmented reality platform for content and the development of AR technology for technical services. Sight Plus provides solutions for developers that include the EasyAR Basic free edition and EasyAR Pro, which offers advanced functionalities such as SLAM, 3D object recognition, and face recognition tracking. It also offers EasyAR CRS, a cloud recognition service complete with an API, visual interface, identification, and cloud storage capabilities. The business model appears to be centered on providing these AR development tools and services, including custom application development, to a range of clients. The company serves high-profile clients such as Disney, Audi, Samsung, and P&G.
The platform is designed to deliver cross-platform video services and 3D video recognition, enabling end-users to experience high-definition video quality within AR environments. For enterprises and developers, this translates into a comprehensive suite of tools to create, manage, and deploy AR content. The product lineup suggests a B2B focus, empowering other companies to integrate augmented reality into their own applications and marketing efforts. This is achieved through their AR app for visual recognition and three distinct types of AR editors, catering to various levels of technical expertise and project complexity.
Source: Dealroom company dataAt a glance
- Status
- Operational
- Founded
- 2012
- Headquarters
- Pudong, China
- Employees
- 9
- Open positions
- None listed
- Dealroom signal
- 57.2/100
- Industry
- Transportation, Enterprise Software
- Sub-industry
- Navigation & Mapping
- Sector
- Transportation, Consumer Electronics, 3D Printing, Immersive Technologies, DT and LS
- Technology
- Hardware, 3D Technology, Deep Tech, Augmented Reality
- Business model
- Manufacturing, SaaS
- Client focus
- b2b
Knowledge graph
More headlines
Funding history
Company financing events and reported valuations.
| Deal type | Date | Amount | Valuation | Investors | Source |
|---|---|---|---|---|---|
| EARLY VC✓Equity / VC | Aug 2017 | $14M | $56M | Autohome | — |
| SERIES A✓Equity / VC | Feb 2016 | $308K | $1.2M | Autohome | — |
Growth signals
Latest recorded traffic for Sight Plus is 200 monthly website visits, down 74.4% over the last three months. Sight Plus's team grew 800% over the past year.
Similar companies
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Investments and acquisitions
Recent portfolio relationships for companies that also act as investors or acquirers.
Investors
From Dealroom's funding and investor records, grouped by the round each investor first entered.
Series A1 investor entered at this stage
Autohome
Source: Dealroom Talent Intelligence.
Global footprint
team presence
Market sentiment
An AI-synthesised read of the highest-engagement posts about Sight Plus on X, ranked by likes and reposts, corporate channels excluded.
Reading the room on X — pulling top posts and synthesizing themes…
Source: X recent search ranked by engagement (likes + retweets) · Synthesis by Claude · Cached for 1 hour
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