ShoppingGives

The company's business model is primarily based on a technology fee, which can be a percentage of donations processed through the platform or a monthly recurring charge. ShoppingGives serves a wide range of clients, from direct-to-consumer brands to large enterprise retailers, by offering solutions like APIs and integrations with major e-commerce platforms such as Shopify and Salesforce Commerce Cloud. These integrations facilitate the tracking and management of corporate donations, ensuring compliance and transparency. For consumers, the platform offers the ability to support their preferred causes while shopping, and for nonprofits, it creates a new, streamlined fundraising channel by connecting them with value-aligned business partners. The platform has facilitated donations to over 1.8 million unique nonprofits.

Significant milestones for ShoppingGives include securing multiple funding rounds to fuel its growth and product development. In 2020, the company raised a $5.5 million seed round, and this was followed by a $10 million Series A funding round in 2022, led by an investor group including Second Century Ventures and other strategic partners in the commerce technology space. This capital has been aimed at expanding the team, enhancing the product suite, and increasing its market penetration within the e-commerce sector. Keywords: social impact, corporate philanthropy, cause marketing, e-commerce integration, charitable giving platform, customer loyalty, corporate social responsibility, donation processing, retail technology, impact-as-a-service