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Shogun

Marketing · San Mateo, United States · Founded 2015

Empowers brands and agencies to create unique ecommerce experiences by making it easy to build and optimize online stores MoreLess

Shogun is a dynamic startup that operates in the e-commerce market, providing a comprehensive platform for businesses to create and manage their online presence. The company's primary offering is a no-code page builder, which allows users to design and launch custom pages for their websites without the need for coding knowledge. This tool is particularly beneficial for businesses that want to move quickly and experiment with different layouts and designs across various markets, as it eliminates the need for a dedicated development team.

Shogun's clients primarily consist of businesses that operate online stores, such as those on the Shopify platform. The company's tool is highly recommended by its users for its ease of use, versatility, and excellent customer support. Shogun's business model is based on a subscription fee, offering its services at a competitive price compared to other similar tools in the market.

In addition to its page builder, Shogun also offers integrated SEO and blog creation toolkits, allowing businesses to optimize their online content for search engines and engage their audience with blog posts. The platform also includes features for multivariate testing, enabling businesses to optimize their sales funnels for growth.

Shogun's platform is designed to support businesses in creating powerful shopping experiences and launching dynamically rich content. It also allows for content management across multiple stores and regions, making it a comprehensive solution for businesses looking to expand their online presence.

Keywords: E-commerce, No-code page builder, Custom pages, Online stores, Shopify, Subscription model, SEO toolkit, Blog creation, Multivariate testing, Content management.

Valuation $100–500M
Revenue $10–50M
Headcount 100–500
Total funding $100–500M
Unlock exact values This page shows ranges. Dealroom has the exact numbers for Shogun and the history behind them.

Company overview

Shogun company information

The essential company record, classifications and operating signals in one place.

Status
Operational
Founded
2015
Headquarters
San Mateo, United States
Employees
235
Open positions
None listed
Dealroom signal
73.7
client focusb2csub industryEcommerce Solutionsbusiness modelSaaSsectorTestingsectorSaaSsectorWeb DevelopmentsectorWeb DesignsectorYC W18industryMarketing

Valuation & funding

Shogun funding history

Company financing events and reported valuations.

Deal typeDateAmountValuationInvestorsSource
SERIES COther financing Jun 2021 $68M $270M Initialized Capital · Accel · VMG Partners · Insight Partners
SERIES BOther financing Oct 2020 $35M $140M Romain Lapeyre · Mark Lenhard · Mark Lavelle · Y Combinator
SERIES AOther financing Mar 2020 $10M $40M VMG Partners · Y Combinator · Initialized Capital
SEEDOther financing Nov 2018 $2.1M $8.4M Initialized Capital · Y Combinator
SEEDOther financing Mar 2018 $125K $500K Y Combinator
Showing 5 recorded eventsUnlock the complete deal history →

Financials

Revenue and workforce over time

Available revenue and workforce history. Fields without reported data are omitted.

YearRevenueGrowthEmployees
2026 $11M 0% 235
2025 $11M 0% 225
2024 $11M 220
Company filings, research estimates and Dealroom dataOpen the full financial model →

Growth signals

Shogun website traffic

Latest recorded traffic for Shogun is 77K monthly website visits, down 7.2% over the last three months. Shogun's team grew 4.4% over the past year.

Latest monthly visits77K 3-month web change-7.2% 1-year team growth+4.4%
Monthly website visits96 observations · Jun 2018–Jul 2026
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Comparisons

Shogun compared with similar companies

Dealroom’s weighted taxonomy model identifies the closest operating peers. Company identity and context stay open; selected comparison metrics preview what is available in the platform.

Showing 8 of the closest matchesCompare every metric →

Talent graph

Shogun's talent

Book a demo to see the people
Team profiled 20 named & role-tagged
Founders Hidden — book a demo/100 quality score
Key operators 3 quality Hidden — book a demo/100
Potential founders Hidden — book a demo likely future founders
Startup mafia Hidden — book a demo alumni-founded startups
Talent movements Hidden — book a demo in · Hidden — book a demo out past 12 months

Source: Dealroom Talent Intelligence.

Investors

10 investors on Shogun's cap table

Sourced from Dealroom's funding and investor records. Investor profile links are shown where available.

Seed 2 investors entered at this stage
Series A 7 investors entered at this stage
VMG Partners
Accel
Romain Lapeyre
Mark Lenhard
Mark Lavelle
Brian Grady
Alex O’Byrne
Series B+ 1 investor entered at this stage

Global footprint

Where Shogun has talent and traffic

Workforce by country
8 countries with
team presence
🇺🇸 United States57.1%
🇨🇦 Canada14.3%
🇦🇪 United Arab Emirates7.1%
🇮🇪 Ireland7.1%
🇬🇪 Georgia3.6%
Top 5 of 8 shown

In the news

Latest news about Shogun

Recent press, funding announcements, and product moves mentioning Shogun — open to read from the original sources.

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Market sentiment

What the market is saying about Shogun

An AI-synthesized read of the highest-engagement posts about Shogun on X over the past 7 days. We rank by likes & retweets, ignore corporate channels, and surface the themes that broke out from real people.

Reading the room on X — pulling top posts and synthesizing themes…

Source: X recent search ranked by engagement (likes + retweets) · Synthesis by Claude · Cached for 1 hour

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