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Sensoro

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Committed to the convergence of the physical and digital world through the application of sensing technologies

Seattle, United StatesFounded 2012Semiconductors
Valuation $0–100M Latest valuation · 2017
Headcount <100 Current team size
Total funding $10–50M Disclosed equity funding
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About Sensoro

Sensoro, founded in July 2013 by Zhaowu Yang, Vivian Li, and Tony Wuyang, operates at the intersection of the physical and digital worlds through its advanced sensing technologies. The company, which originated from the Microsoft Accelerator Program in Beijing, has established itself as a key player in the Internet of Things (IoT) sector. The founding team brings a wealth of experience, with CEO Zhaowu Yang having over a decade of experience in Big Data analysis and prior entrepreneurial ventures. Co-founder and former Chief Strategy Officer Vivian Li has an extensive background in global sales, marketing, and branding, significantly shaping the company's international presence.

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The firm provides end-to-end IoT solutions, encompassing proprietary chips, sensors, communication modules, base stations, and a cloud platform. Its business model focuses on delivering these integrated systems to clients in sectors such as smart cities, smart buildings, asset tracking, energy management, and environmental monitoring. Revenue is generated through the sale of its hardware and likely through recurring fees for access to its cloud platform and data analytics services. Sensoro serves a global clientele, including municipalities, building managers, and various industries, helping them reduce operational costs and enhance productivity.

At the core of Sensoro’s offerings is the Alpha Suite, an industrial-grade wireless sensor network that combines ultra-long-range, low-power IoT-WAN communication with Bluetooth Low Energy technology. This suite includes products like the Alpha Base Station, designed for wide outdoor coverage, and the Alpha Gateway for indoor scenarios, both capable of supporting thousands of sensor devices across vast areas. A key differentiator for Sensoro's technology is its emphasis on ultra-low power consumption and the capacity to support large-scale sensor deployments, which is evident in major projects like providing fire safety for the Potala Palace and environmental monitoring for Manchester City Verve.

Source: Dealroom company data

At a glance

Status
Operational
Founded
2012
Headquarters
Seattle, United States
Employees
43
Open positions
2
Dealroom signal
73.1/100
Sector
Semiconductors, Property Management, Smart Building, Testing, Verification, Asset Management, Beacons, Industrial IoT, Smart Cities, Sustainable Development Goals
Technology
Deep Tech, Recognition Technology, IoT InternetOfThings
Client focus
b2b, b2c

Latest news

Press, funding announcements and product moves mentioning Sensoro.

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Funding history

6 recorded events

Company financing events and reported valuations.

Deal typeDateAmountValuationInvestorsSource
SERIES DEquity / VC Jun 2019 NGP Capital · Notable Capital · Bosch Ventures
SERIES CEquity / VC Apr 2018 NLVC · Baidu Ventures
Showing the latest 2 of 6 recorded eventsBook a demo for the full funding history →

Growth signals

Sensoro website traffic

Latest recorded traffic for Sensoro is 1.2K monthly website visits, down 55.6% over the last three months. Sensoro's team grew 4.9% over the past year.

Latest monthly visits1.2K 3-month web change-55.6% 1-year team growth+4.9%
Summary metrics are public; monthly history is available with a demoCompare with peers →

Open positions

Openings linked to this company in Dealroom
1 distinct opening shownExplore hiring signals →

Similar companies

Closest operating peers by Dealroom taxonomy

Company identity and context are open; selected comparison metrics preview what is available on the platform.

Showing 8 of the closest matchesCompare every metric →

Investors

12 investors on the cap table

From Dealroom's funding and investor records, grouped by the round each investor first entered.

Series A5 investors entered at this stage

  • NGP Capital
  • Mandra Capital
  • M12
  • Bosch Ventures
  • Tsing Capital

Series B and later3 investors entered at this stage

Other known investors4 additional known investors

  • Microsoft for Startups
  • GGV Capital
  • Sumitomo Corporation Equity Asia
  • Technology Pioneers | World Economic Forum
Team profiled 6 named & role-tagged
Founders Hidden — book a demo/100 quality score
Key operators 1 quality Hidden — book a demo/100
Potential founders Hidden — book a demo likely future founders
Startup mafia Hidden — book a demo alumni-founded startups
Talent movements Hidden — book a demo in · Hidden — book a demo out past 12 months

Source: Dealroom Talent Intelligence.

Global footprint

Workforce and web traffic by country
Workforce by country
2 countries with
team presence
🇨🇳 China91.7%
🇩🇪 Germany8.3%
2 countries shown

Market sentiment

Posts on X, past 7 days

An AI-synthesised read of the highest-engagement posts about Sensoro on X, ranked by likes and reposts, corporate channels excluded.

Reading the room on X — pulling top posts and synthesizing themes…

Source: X recent search ranked by engagement (likes + retweets) · Synthesis by Claude · Cached for 1 hour

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