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Sensity Systems

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Technology company that provides conversions to LED lighting

Sunnyvale, United StatesFounded 2010Aviation
Valuation $100–250M Last recorded · 2014
Headcount <100 Current team size
Total funding $100–500M Disclosed equity funding
Unlock exact values This page shows ranges. Dealroom has the exact numbers for Sensity Systems and the history behind them.

About Sensity Systems

Sensity Systems, founded in 2010 by Rusty Cumpston and formerly known as Xeralux, established itself as a key player in the smart city solutions market before its acquisition by Verizon in October 2016. The company, now operating as Verizon Smart Communities LLC, pioneered the concept of a Light Sensory Network (LSN), which utilizes energy-efficient LED lighting as the backbone for a high-speed, sensor-based Internet of Things (IoT) platform.

The core of Sensity's business was the NetSense platform, an open, multiservice networking system embedded within both new and retrofitted LED luminaires. This transformed standard streetlights into intelligent, sensor-equipped devices capable of capturing and transmitting data. The platform was designed to serve municipalities, universities, retail centers, and other large-scale facilities, enabling them to reduce energy costs while deploying a range of smart applications. Revenue was generated by selling this integrated hardware and software platform, allowing clients to capitalize on their transition to LED lighting.

Sensity's technology offered a suite of applications beyond simple lighting control. The embedded sensors could facilitate services such as public safety monitoring through video analytics, traffic management, smart parking, and environmental monitoring for conditions like air quality and snowfall. Prior to its acquisition, Sensity had successfully deployed its platform in 42 smart city installations globally and had formed strategic alliances with companies like Genetec and Cisco. The acquisition by Verizon aimed to integrate Sensity's platform into Verizon's ThingSpace IoT business, accelerating the deployment of comprehensive smart community solutions.

Source: Dealroom company data

At a glance

Status
Acquired
Founded
2010
Headquarters
Sunnyvale, United States
Employees
8
Open positions
None listed
Dealroom signal
60.6/100
Industry
Energy
Sector
Aviation, Parking, Retail, Smart Cities, Aviation and Aerospace, Hard Tech
Technology
IoT InternetOfThings, Big Data
Business model
Manufacturing
Client focus
b2b
Investment activity
1 company, latest Aug 2016
Capital deployed
—
Preferred round
ACQUISITION

Funding history

6 recorded events

Company financing events and reported valuations.

Deal typeDateAmountValuationInvestorsSource
ACQUISITIONOther financing Sep 2016 $0 — Verizon —
DEBTDebt Sep 2015 $10M — Trinity Capital —
Showing the latest 2 of 6 recorded eventsBook a demo for the full funding history →

Growth signals

Sensity Systems website traffic

Latest recorded traffic for Sensity Systems is 440 monthly website visits, up 63% over the last three months. Sensity Systems's team declined 11.1% over the past year.

Latest monthly visits440 3-month web change+63% 1-year team growth-11.1%
Summary metrics are public; monthly history is available with a demoCompare with peers →

Similar companies

Closest operating peers by Dealroom taxonomy

Company identity and context are open; selected comparison metrics preview what is available on the platform.

Showing 8 of the closest matchesCompare every metric →

Investments and acquisitions

Capital deployed

Recent portfolio relationships for companies that also act as investors or acquirers.

Investors

8 investors on the cap table

From Dealroom's funding and investor records, grouped by the round each investor first entered.

Series A5 investors entered at this stage

  • Mohr Davidow Ventures
  • Almaz Capital
  • GE Ventures
  • Trinity Ventures
  • Acuity Brands

Series B and later1 investor entered at this stage

  • Trinity Capital

Other known investors2 additional known investors

Team profiled 15 named & role-tagged
Founders Hidden — book a demo/100 quality score
Key operators 3 quality Hidden — book a demo/100
Potential founders Hidden — book a demo likely future founders
Startup mafia Hidden — book a demo alumni-founded startups
Talent movements Hidden — book a demo in · Hidden — book a demo out past 12 months

Source: Dealroom Talent Intelligence.

Global footprint

Workforce and web traffic by country
Workforce by country
2 countries with
team presence
🇺🇸 United States75%
🇭🇺 Hungary25%
2 countries shown

Market sentiment

Posts on X, past 7 days

An AI-synthesised read of the highest-engagement posts about Sensity Systems on X, ranked by likes and reposts, corporate channels excluded.

Reading the room on X — pulling top posts and synthesizing themes…

Source: X recent search ranked by engagement (likes + retweets) · Synthesis by Claude · Cached for 1 hour

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