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Sarwa
The first hybrid automated investment platform in the region that makes investing easy, secure, and affordable
About Sarwa
Sarwa is a financial platform that provides a suite of investment and money management tools. The company primarily serves individuals in the Middle East, offering services for hands-off investing, real-time trading, and high-yield savings.
Sarwa's business model is centered around making investing accessible and affordable. It offers various products, including Sarwa Invest for personalized, diversified portfolios; Sarwa Trade for self-directed trading of stocks, ETFs, and cryptocurrencies; and Sarwa Save, a high-yield cash management account. The company generates revenue through advisory fees on invested assets, which are a percentage of the client's portfolio, and potentially through other transaction-based fees on its trading platform. Sarwa targets a range of clients with different risk appetites, offering conservative, balanced, and growth portfolios to suit individual preferences.
Source: Dealroom company dataAt a glance
- Status
- Operational
- Founded
- 2017
- Headquarters
- Dubai, United Arab Emirates
- Employees
- 131
- Open positions
- None listed
- Dealroom signal
- 89.3/100
- Industry
- Fintech
- Sub-industry
- Wealth Management
- Sector
- Fintech, Islamic Finance, Core AI, Robo Advisory, Passive Trading, Portfolio Management, Woman Founder
- Technology
- Artificial Intelligence, Deep Tech, Machine Learning, Mobile app
- Business model
- Marketplace & ecommerce
- Client focus
- b2c
Knowledge graph
More headlines
Open roles
Funding history
Company financing events and reported valuations.
| Deal type | Date | Amount | Valuation | Investors | Source |
|---|---|---|---|---|---|
| SERIES B✓Equity / VC | Aug 2021 | $15M | $60M | Hala Ventures · Middle East Venture Partners · 500 Global · Shorooq | — |
| SECONDARYOther financing | Dec 2020 | — | — | Shorooq | — |
Financials
Revenue, earnings and other financial measures where available. Years marked “E” are estimates.
Growth signals
Latest recorded traffic for Sarwa is 180K monthly website visits, up 38.5% over the last three months. Sarwa's team grew 19.1% over the past year.
Similar companies
Company identity and context are open; selected comparison metrics preview what is available on the platform.
Investments and acquisitions
Recent portfolio relationships for companies that also act as investors or acquirers.
Investors
From Dealroom's funding and investor records, grouped by the round each investor first entered.
Seed4 investors entered at this stage
Shorooq
500 Global
Middle East Venture PartnersSaned
Series A10 investors entered at this stage
Musaab Al Hakami
Kuwait Investment Projects Company
Salica Investments
Dubai International Financial Centre
Abu Dhabi Investment Office
Mubadala Capital
Hala Ventures
Vision Ventures Capital
DIFC
Oryx Fund
Other known investors7 additional known investors
Ali Qaiser
Hub71
Phoenician VC
Sanabil Accelerator by 500 Global
Shane Shin
Station F
VentureSouq
Source: Dealroom Talent Intelligence.
Global footprint
team presence
Market sentiment
An AI-synthesised read of the highest-engagement posts about Sarwa on X, ranked by likes and reposts, corporate channels excluded.
Reading the room on X — pulling top posts and synthesizing themes…
Source: X recent search ranked by engagement (likes + retweets) · Synthesis by Claude · Cached for 1 hour
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