SARE Homes

About SARE Homes

SARE Homes operates as a property development company with a focus on creating integrated residential townships across India. The firm was established in 2006 and is promoted by the London-based global asset and real estate management firm, Duet Group. SARE Homes is headquartered in Gurgaon, India, and targets the development of community-housing in strategically chosen locations.

The company's business model centers on the development and sale of residential properties, including apartments, villas, and plots, within large-scale integrated townships. These townships are designed to be self-sufficient, often including amenities like swimming pools, gyms, and clubhouses. The business primarily generates revenue from the sale of these residential units to homebuyers. The company has undertaken projects in several major Indian cities, such as Gurgaon, Ghaziabad, Chennai, Amritsar, Panvel, and Indore, with a significant saleable area under its portfolio. This geographical diversification across various states in North and South India is a key aspect of their operational strategy.

SARE Homes has secured substantial foreign direct investment (FDI) and has a history of raising capital from notable institutional investors. It has received funding from entities like KKR, Altico Capital, Forum Partners, and Goldman Sachs Principal Strategy Asia Ltd. These funds have been primarily used for the development of its township projects, particularly in the National Capital Region (NCR). For instance, the company raised significant debt rounds in 2015 and 2016 to finance its Gurgaon projects. To stimulate sales in a challenging real estate market, the company has also employed marketing strategies such as offering guaranteed annual returns to buyers until possession. The firm's projects have received several accolades, including awards for its affordable and mid-segment developments.