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Sapato.ru

eCommerce & Marketplaces · Moscow, Russia · Founded 2010

Online shoe, accessory and apparel retailer MoreLess

Sapato.ru is an online retailer specializing in premium fashion brands. The company serves fashion-conscious consumers looking for high-quality clothing, footwear, and accessories. Operating in the e-commerce market, Sapato.ru offers a diverse selection of products from renowned brands such as Lacoste, Calvin Klein, and Karl Lagerfeld. The business model is based on direct-to-consumer sales through its online platform, generating revenue from product sales. The company attracts customers by offering exclusive collections, seasonal discounts, and a user-friendly shopping experience.

Keywords: e-commerce, fashion, premium brands, online retail, Lacoste, Calvin Klein, Karl Lagerfeld, footwear, accessories, direct-to-consumer.

Company overview

Sapato.ru company information

The essential company record, classifications and operating signals in one place.

Status
Acquired
Founded
2010
Headquarters
Moscow, Russia
Employees
23
Open positions
None listed
Dealroom signal
58.2
client focusb2csub industryFootwearbusiness modelMarketplace & ecommerceindustryFashionsectorShoppingsectorAccessoriessectorApparelsectorRetail

Valuation & funding

Sapato.ru funding history

Company financing events and reported valuations.

Deal typeDateAmountValuationInvestorsSource
SECONDARYOther financing Apr 2015 $0 KupiVIP
ACQUISITIONExit Feb 2012 $0 Ozon
SERIES CEquity / VC Jun 2011 $12M $48M Intel Capital
SERIES BEquity / VC Nov 2010 $5M $20M Fastlane Ventures · Kinnevik
SERIES BEquity / VC Jan 2010 $5M $20M Undisclosed
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Financials

Revenue and workforce over time

Available revenue and workforce history. Fields without reported data are omitted.

YearRevenueGrowthEmployees
2026 $883K 0% 23
2025 $883K 0% 25
2024 $883K 0% 25
2023 $883K 0% 25
2022 $883K 0% 25
2021 $883K 0% 26
2020 $883K 27
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Growth signals

Sapato.ru website traffic

Latest recorded traffic for Sapato.ru is 290 monthly website visits, down 6.5% over the last three months. Sapato.ru's team declined 8% over the past year.

Latest monthly visits290 3-month web change-6.5% 1-year team growth-8%
Monthly website visits65 observations · Mar 2017–Sep 2024
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Comparisons

Sapato.ru compared with similar companies

Dealroom’s weighted taxonomy model identifies the closest operating peers. Company identity and context stay open; selected comparison metrics preview what is available in the platform.

Showing 8 of the closest matchesCompare every metric →

Talent graph

Sapato.ru's talent

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Team profiled 7 named & role-tagged
Founders Hidden — book a demo/100 quality score
Key operators 1 quality Hidden — book a demo/100
Potential founders Hidden — book a demo likely future founders
Startup mafia Hidden — book a demo alumni-founded startups
Talent movements Hidden — book a demo in · Hidden — book a demo out past 12 months

Source: Dealroom Talent Intelligence.

Investors

6 investors on Sapato.ru's cap table

Sourced from Dealroom's funding and investor records. Investor profile links are shown where available.

Series A 2 investors entered at this stage
Fastlane Ventures
Kinnevik
Series B+ 2 investors entered at this stage
Other known 2 additional known investors

Global footprint

Where Sapato.ru has talent and traffic

Workforce by country
🇷🇺 Russia · Moscow HQ
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In the news

Latest news about Sapato.ru

Recent press, funding announcements, and product moves mentioning Sapato.ru — open to read from the original sources.

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Market sentiment

What the market is saying about Sapato.ru

An AI-synthesized read of the highest-engagement posts about Sapato.ru on X over the past 7 days. We rank by likes & retweets, ignore corporate channels, and surface the themes that broke out from real people.

Reading the room on X — pulling top posts and synthesizing themes…

Source: X recent search ranked by engagement (likes + retweets) · Synthesis by Claude · Cached for 1 hour

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