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Samlino

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Compares financial services and provides news on finance, telecommunications, banking and insurance

Copenhagen, DenmarkFounded 2014Fintech
Valuation $100–250M Last recorded · 2016
Headcount <100 Current team size
Total funding $10–50M Disclosed equity funding
Unlock exact values This page shows ranges. Dealroom has the exact numbers for Samlino and the history behind them.

About Samlino

Samlino.dk is a Danish comparison platform that specializes in helping consumers find the best deals on financial products such as loans, insurance, and broadband services. The company operates in the financial technology (fintech) sector, providing a user-friendly interface where clients can compare various offerings from different providers. Samlino.dk serves a wide range of clients, primarily individual consumers looking to optimize their financial decisions by finding the most cost-effective and suitable products available in the market.

The business model of Samlino.dk is based on affiliate marketing and lead generation. The platform earns revenue by partnering with financial institutions and service providers, who pay a commission for each lead or customer acquired through the site. This model allows Samlino.dk to offer its comparison services for free to end-users, making it an attractive option for consumers looking to save money and time.

Samlino.dk's market includes a diverse array of financial products, from personal loans and credit cards to insurance policies and broadband packages. By aggregating data from multiple providers, the platform ensures that users have access to comprehensive and up-to-date information, enabling them to make informed decisions.

Source: Dealroom company data

At a glance

Status
Operational
Founded
2014
Headquarters
Copenhagen, Denmark
Employees
10
Open positions
None listed
Dealroom signal
63.4/100
Industry
Fintech, Media
Sub-industry
Publishing
Sector
Fintech, Price Comparison, Deal Comparison
Business model
Marketplace & ecommerce, SaaS
Client focus
b2c

Funding history

3 recorded events

Company financing events and reported valuations.

Deal typeDateAmountValuationInvestorsSource
LATE VC✓Equity / VC Aug 2016 $22M $88M Founders Fund · Nova Founders Capital —
EARLY VC✓Equity / VC Oct 2015 $2.2M $8.8M Nova Founders Capital —
Showing the latest 2 of 3 recorded eventsBook a demo for the full funding history →

Financials

Revenue, earnings and profit over time

Revenue, earnings and other financial measures where available. Years marked “E” are estimates.

YearProfitMargin
2026 —
2025 —
2024 —
2023 —
2022 —
2021 —
2020 —
Company filings, research estimates and Dealroom dataBook a demo for the full financial model →

Growth signals

Samlino website traffic

Latest recorded traffic for Samlino is 85K monthly website visits, up 7.6% over the last three months. Samlino's team declined 41.2% over the past year.

Latest monthly visits85K 3-month web change+7.6% 1-year team growth-41.2%
Summary metrics are public; monthly history is available with a demoCompare with peers →

Similar companies

Closest operating peers by Dealroom taxonomy

Company identity and context are open; selected comparison metrics preview what is available on the platform.

Showing 8 of the closest matchesCompare every metric →

Investments and acquisitions

Capital deployed

Recent portfolio relationships for companies that also act as investors or acquirers.

Investors

6 investors on the cap table

From Dealroom's funding and investor records, grouped by the round each investor first entered.

Seed1 investor entered at this stage

  • Nova Founders Capital

Series B and later1 investor entered at this stage

Other known investors4 additional known investors

  • Compare Europe Group
  • CVX Ventures
  • Kristian Pitzner
  • Peter Thiel
Team profiled 19 named & role-tagged
Founders Hidden — book a demo/100 quality score
Key operators 2 quality Hidden — book a demo/100
Potential founders Hidden — book a demo likely future founders
Startup mafia Hidden — book a demo alumni-founded startups
Talent movements Hidden — book a demo in · Hidden — book a demo out past 12 months

Source: Dealroom Talent Intelligence.

Global footprint

Workforce and web traffic by country
Workforce by country
2 countries with
team presence
🇩🇰 Denmark90.9%
🇬🇧 United Kingdom9.1%
2 countries shown

Market sentiment

Posts on X, past 7 days

An AI-synthesised read of the highest-engagement posts about Samlino on X, ranked by likes and reposts, corporate channels excluded.

Reading the room on X — pulling top posts and synthesizing themes…

Source: X recent search ranked by engagement (likes + retweets) · Synthesis by Claude · Cached for 1 hour

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