Sallve

About Sallve

In 2018, Sallve emerged as a digital-first skincare brand in Brazil, co-founded by Marcia Netto, Juliana Shor, and Julia Petit. The trio combined their expertise in business, technology, and beauty to create a brand that resonated with modern consumers seeking effective and accessible skincare solutions.

Sallve quickly gained traction in the Brazilian market by leveraging social media and influencer partnerships, particularly through Julia Petit's influence as a leading beauty figure. This strategy helped Sallve build a strong community and brand loyalty among its users.

In April 2021, Sallve secured a significant milestone with a $20 million Series B funding round. This investment was pivotal in expanding their product line and scaling operations to meet growing demand. The funding round was led by prominent investors, including Canary and Astella, which provided the necessary capital to enhance their digital infrastructure and marketing efforts.

Despite the competitive landscape, Sallve's commitment to transparency and innovation in product development set them apart. They focused on creating skincare products that were not only effective but also aligned with the values of sustainability and inclusivity.

Today, Sallve stands as a testament to the power of digital innovation in the beauty industry, continuing to grow and adapt in a rapidly changing market. Their journey reflects the dynamic nature of consumer goods in the digital age, where community engagement and authentic branding are key to success.