RushOwl

About RushOwl

RushOwl, a Singapore-based smart mobility company, was incorporated on May 9, 2018, by co-founders Shin Ng (CEO), Song Yan Ho (CTO), and Kris Lee (COO). The venture originated from CEO Shin Ng's experiences after graduating from Singapore Management University, initially as a passion project inspired by Hong Kong's minibus system. Prior to RushOwl, Ng had successfully exited a 3D printing startup and worked as a commercialization lead at an urban research lab. The company was founded to address connectivity gaps in urban transportation, aiming to create a digital public transport platform for communities to establish their own commuting plans.

The firm operates on a Mobility-as-a-Service (MaaS) model, partnering with fleet owners, corporations, smart city operators, and government bodies to provide dynamic transportation solutions. Its core business involves using a proprietary AI-powered platform to aggregate ride requests, optimize routes, and deploy vehicles on-demand, thereby reducing dead mileage and operational costs. RushOwl generates revenue by providing these digitized transportation infrastructures and services, which include first-mile-last-mile connections, region-to-region travel, corporate employee transportation, and school bus services. Clients include prominent entities like JTC Corporation, SMRT, and Sentosa Development Corporation.

RushOwl's primary product is the RushTrail mobile application, available on both Android and iOS. This app allows individual commuters to book seats on shuttle buses that operate on flexible, dynamically generated routes. It offers features like live vehicle tracking and online payments. For corporate clients, RushOwl provides a service to create optimized and flexible commute plans for employees, which can serve as an employee benefit. The company aims to bridge the gap between private hire vehicles and traditional public transit by offering affordable, convenient, and reliable shared rides. A key milestone was a reported 400% growth in ridership since 2019, as commuters sought more direct and safer transport options during the pandemic. The company has secured significant funding, including a S$650,000 seed round in December 2021 and a larger S$9.8 million round from investors like Alibaba Entrepreneurs Fund and Gobi Partners.