COMPANY PROFILE

RosieApp

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Demandware for grocers to acquire new customers and grow revenue

Ithaca, United StatesFounded 2012Food

Valuation $50–100M Last recorded · 2021

Headcount <100 Current team size

Total funding $10–50M Disclosed equity funding

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About RosieApp

Rosie is a technology-driven platform that revolutionizes the grocery shopping experience by enabling customers to shop online from their trusted local grocers. Operating in the e-commerce and grocery retail market, Rosie serves a diverse clientele ranging from busy professionals to families seeking convenience. The business model is based on partnerships with local grocery stores, allowing them to offer their products through Rosie's platform for same-day delivery or pickup. Rosie generates revenue through service fees and commissions on each transaction processed through its platform. By focusing on local grocers, Rosie supports community businesses while providing customers with a seamless and efficient shopping experience. The platform also includes features such as favorite item saving, list creation, and a 100% satisfaction guarantee backed by both Rosie and the local grocers.

MoreLess Source: Dealroom company data

At a glance

Status: Acquired
Founded: 2012
Headquarters: Ithaca, United States
Employees: 27
Open positions: None listed
Dealroom signal: 61.9/100
Industry: Food, Marketing
Sub-industry: Food Logistics & Delivery
Sector: Food, Groceries, Hard Tech, AI Agents
Technology: Artificial Intelligence
Business model: SaaS
Client focus: b2c
Links: Website LinkedIn X

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Funding history

7 recorded events

Company financing events and reported valuations.

Deal type	Date	Amount	Valuation	Investors	Source
ACQUISITION✓Exit	Sep 2022	$0	—	Instacart	↗
SERIES A✓Equity / VC	Feb 2021	$10M	$40M	Avenue Growth Partners	↗

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Growth signals

RosieApp website traffic

Latest recorded traffic for RosieApp is 3.3K monthly website visits, down 25% over the last three months. RosieApp's team declined 56.5% over the past year.

Latest monthly visits3.3K 3-month web change-25% 1-year team growth-56.5%

Monthly website visitsApr 2016–Jul 2026

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RGRabbit Food GroceryFriendly neighborhood vegan grocery store	Austin, United States	Operational
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GGGrovy Tech GmbHGrovy is a q-commerce & grocery delivery provider. Customer order via App or Web and get the order delivered within 10 minutes	Frankfurt, Germany	Closed