COMPANY PROFILE

Rocket Lawyer

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Provides online legal services to businesses and individuals

San Francisco, United StatesFounded 2008Legal

Valuation $500M–1B Last recorded · 2021

Headcount 100–500 Current team size

Total funding $100–500M Disclosed equity funding

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About Rocket Lawyer

Rocket Lawyer is a legal technology company that provides affordable and accessible legal services to individuals, small businesses, and families. The company operates in the online legal services market, offering a wide range of legal documents and advice through its website, rocketlawyer.com. Rocket Lawyer serves clients who need legal assistance but may not have the resources to hire traditional law firms. This includes small business owners, homeowners, individuals planning their estates, and those dealing with family law issues such as divorce.

The business model of Rocket Lawyer is subscription-based, where clients can become Premium members to access a comprehensive library of legal documents, get legal advice from real lawyers, and have their documents reviewed by attorneys. The company also offers a pay-per-use option for those who need specific services without committing to a subscription. Rocket Lawyer makes money through these subscription fees and one-time payments for individual services.

Rocket Lawyer's services include creating legal documents for various purposes, such as business contracts, real estate agreements, and personal legal matters. Clients can generate these documents instantly online, with the option to have them reviewed by an attorney. The company also provides access to an On Call lawyer network, where clients can get quick legal advice and answers to their questions. This network includes experienced attorneys who can assist with intellectual property strategies, estate planning, and other legal needs.

In summary, Rocket Lawyer simplifies the legal process by offering a user-friendly platform where clients can manage their legal needs online, saving time and money. The company’s focus on affordability and accessibility makes it a valuable resource for those who need legal help but may not have the means to hire traditional legal services.

MoreLess Source: Dealroom company data

At a glance

Status: Operational
Founded: 2008
Headquarters: San Francisco, United States
Employees: 490
Open positions: 52
Dealroom signal: 76.7/100
Industry: Legal
Sub-industry: Self-service and Lawyer Marketplace
Sector: Legal, Human Resources, Intellectual Property, SaaS, Storage, Printing, Search Engine, Cloud Services, Advisory, Sharing Economy, Platform
Client focus: b2b, b2c
Investment activity: 2 companies, latest Dec 2014
Capital deployed: —
Preferred round: ACQUISITION
Links: Website LinkedIn X

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Funding history

8 recorded events

Company financing events and reported valuations.

Deal type	Date	Amount	Valuation	Investors	Source
GROWTH EQUITY VCOther financing	Apr 2021	$223M	—	Vista Equity Partners	—
DEBTDebt	Jan 2019	$23M	—	Armentum Partners	—

Showing the latest 2 of 8 recorded eventsBook a demo for the full funding history →

Growth signals

Rocket Lawyer website traffic

Latest recorded traffic for Rocket Lawyer is 1.1M monthly website visits, down 15.4% over the last three months. Rocket Lawyer's team grew 1.2% over the past year.

Latest monthly visits1.1M 3-month web change-15.4% 1-year team growth+1.2%

Monthly website visitsOct 2014–Jul 2026

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Open positions

Openings linked to this company in Dealroom

Senior Product Manager, Legal Platform182 Howard St, San Francisco, CA 94105, USA · Legal · Aug 26, 2026 Senior Manager, Billing and Payment Operations182 Howard St, San Francisco, CA 94105, USA · Accounting · Aug 1, 2026 Quality Engineering Intern, AI/ML182 Howard St, San Francisco, CA 94105, USA · Data Science & Engineering · Jun 24, 2026 Trademark Legal Assistant182 Howard St, San Francisco, CA 94105, USA · Legal · Feb 24, 2026 Senior Product Manager, AI182 Howard St, San Francisco, CA 94105, USA · Business Development · Feb 24, 2026

5 distinct openings shownExplore hiring signals →

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