R
Rocana
CA-based provider of root cause analysis software company
About Rocana
Rocana emerged in 2014 as a specialized firm in IT operations analytics, founded by Omer Trajman, Eric Sammer, and Don Brown, who brought extensive experience from tech giants like Cloudera, Vertica, and Experian. Trajman, having led technology and customer solutions at Cloudera and big data initiatives at Vertica, co-founded Rocana to introduce a more intelligent approach to IT infrastructure monitoring. The company, initially named ScalingData, secured $19.4 million in funding over two rounds, with notable investors including Google Ventures, General Catalyst, and Toba Capital.
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The firm's core offering was Rocana Ops, an IT operations analytics platform designed to provide total operational visibility by capturing and analyzing vast amounts of machine data from all sources within an organization. The platform was built to leverage the Hadoop ecosystem, combining event data warehouse capabilities with machine learning to identify emerging issues, detect anomalies, and minimize security risks. A key feature of Rocana Ops was its ability to retain all data online for instant and future access, enabling technologists to perform root-cause analysis on historical data to better understand their IT environments. The business model included offering a free tier, Rocana One, which provided users with 1 TB of daily data volume to encourage adoption.
Rocana targeted technology leaders and IT operations teams in large enterprises, empowering them to manage complex, modern infrastructures and lead digital transformation efforts. In October 2017, after a period of direct competition, Splunk Inc. acquired Rocana's technology, intellectual property, and several members of its technical team for an undisclosed sum. The acquisition was aimed at enhancing Splunk's machine data platform and machine learning capabilities, integrating Rocana's expertise in large-scale data systems and open-source technologies.
At a glance
- Status
- Operational
- Founded
- 2014
- Headquarters
- San Francisco, United States
- Employees
- 5
- Open positions
- None listed
- Dealroom signal
- 56.6/100
- Industry
- Enterprise Software
- Sector
- Other B2B Software, Analytics, Business Intelligence, Neurology, Hard Tech, DT and LS
- Technology
- Big Data, Deep Tech
- Business model
- SaaS
- Client focus
- b2b
Latest news
Press, funding announcements and product moves mentioning Rocana.
Funding history
Company financing events and reported valuations.
| Deal type | Date | Amount | Valuation | Investors | Source |
|---|---|---|---|---|---|
| LATE VC✓Equity / VC | Feb 2017 | $0 | — | Toba Capital | — |
| SERIES B✓Equity / VC | Apr 2015 | $15M | $60M | General Catalyst · Toba Capital · GV | — |
Financials
Revenue, earnings and other financial measures where available. Years marked “E” are estimates.
Growth signals
Latest recorded traffic for Rocana is 150 monthly website visits, down 80% over the last three months. Rocana's team grew 0% over the past year.
Similar companies
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Investors
From Dealroom's funding and investor records, grouped by the round each investor first entered.
Series A4 investors entered at this stage
General Catalyst
Brian Stevens
GV
Toba Capital
Other known investors1 additional known investor
Koa Labs
Source: Dealroom Talent Intelligence.
Global footprint
Market sentiment
An AI-synthesised read of the highest-engagement posts about Rocana on X, ranked by likes and reposts, corporate channels excluded.
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Source: X recent search ranked by engagement (likes + retweets) · Synthesis by Claude · Cached for 1 hour
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