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Rinsed

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Software built from the ground-up for the Car Wash Industry

New York City, United StatesFounded 2019Marketing
Valuation $0–100M Latest valuation · 2023
Revenue $1–10M Latest reported FY
Headcount <100 Current team size
Total funding $10–50M Disclosed equity funding
Unlock exact values This page shows ranges. Dealroom has the exact numbers for Rinsed and the history behind them.

About Rinsed

Rinsed is a specialized Customer Relationship Management (CRM) platform designed specifically for car wash businesses. It helps car wash owners and operators to grow and manage their memberships, reduce customer churn, and enhance customer engagement through automation and personalization. The platform integrates seamlessly with existing Point of Sale (POS) systems, providing an all-in-one solution to boost subscription revenue. Rinsed serves car wash businesses of various sizes, from small operators to large chains, primarily in the United States market. The business model is subscription-based, where clients pay for access to the CRM platform and its suite of tools. Rinsed generates revenue through these subscription fees, which are justified by the significant return on investment reported by its users. The company has also expanded its offerings by acquiring Ignite Wash, a platform for car wash salespeople, further enhancing its value proposition.

Source: Dealroom company data

At a glance

Status
Operational
Founded
2019
Headquarters
New York City, United States
Employees
66
Open positions
None listed
Dealroom signal
58.6/100
Industry
Marketing, Enterprise Software
Sub-industry
CRM & Sales
Sector
Marketing, YC W21
Technology
Mobile app
Business model
SaaS
Client focus
b2b, b2c
Investment activity
1 company, latest May 2024
Capital deployed
Preferred round
ACQUISITION

Latest news

Press, funding announcements and product moves mentioning Rinsed.

See all news

Funding history

5 recorded events

Company financing events and reported valuations.

Deal typeDateAmountValuationInvestorsSource
SERIES BEquity / VC Apr 2023 $20M $80M VMG Partners
SERIES AEquity / VC May 2022 $12M $48M Founders Fund · Bedrock · Mischief
Showing the latest 2 of 5 recorded eventsBook a demo for the full funding history →

Financials

Revenue over time

Revenue, earnings and other financial measures where available. Years marked “E” are estimates.

YearRevenueGrowth
2026
2025
2024
2023
2022
2021
Company filings, research estimates and Dealroom dataBook a demo for the full financial model →

Growth signals

Rinsed website traffic

Latest recorded traffic for Rinsed is 7.5K monthly website visits, down 21.1% over the last three months. Rinsed's team declined 34.7% over the past year.

Latest monthly visits7.5K 3-month web change-21.1% 1-year team growth-34.7%
Summary metrics are public; monthly history is available with a demoCompare with peers →

Investments and acquisitions

Capital deployed

Recent portfolio relationships for companies that also act as investors or acquirers.

Investors

7 investors on the cap table

From Dealroom's funding and investor records, grouped by the round each investor first entered.

Seed3 investors entered at this stage

Series A2 investors entered at this stage

Other known investors2 additional known investors

  • Eric Stromberg
  • VMG Catalyst
Team profiled 12 named & role-tagged
Founders Hidden — book a demo/100 quality score
Key operators 3 quality Hidden — book a demo/100
Potential founders Hidden — book a demo likely future founders
Startup mafia Hidden — book a demo alumni-founded startups
Talent movements Hidden — book a demo in · Hidden — book a demo out past 12 months

Source: Dealroom Talent Intelligence.

Global footprint

Workforce and web traffic by country
Workforce by country
3 countries with
team presence
🇺🇸 United States97.1%
🇨🇦 Canada1.5%
🇺🇦 Ukraine1.5%
3 countries shown

Market sentiment

Posts on X, past 7 days

An AI-synthesised read of the highest-engagement posts about Rinsed on X, ranked by likes and reposts, corporate channels excluded.

Reading the room on X — pulling top posts and synthesizing themes…

Source: X recent search ranked by engagement (likes + retweets) · Synthesis by Claude · Cached for 1 hour

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