R
RGM Group
Online media firm that helps advertisers and publishers engage with targeted audiences
About RGM Group
RGM Group, founded by Kamran Razavi in 2004, operated as a targeted advertising solutions provider based in Santa Monica, California. Razavi, who had previously managed the Toyota account at Saatchi & Saatchi, established the company and grew it without external funding for its first eight years. A significant milestone occurred in September 2012 when RGM Group secured a $21 million investment from Riordan, Lewis & Haden (RLH) Equity Partners to accelerate its national expansion and product development. Following this investment, Kurt Johnson was appointed CEO, while Razavi transitioned to the role of Chief Strategy Officer.
The firm specialized in creating custom advertising campaigns for premium brands and publishers, focusing on verticals such as fashion, travel, business, and health. Its business was structured into three divisions: RGM Alliance, a network of over 300 online publications; RGM Exclusive, which provided custom ad integrations and exclusive media representation for publishers like OpenTable; and RGM Creative, the development arm for custom campaigns. This model provided advertisers like Jaguar, American Express, and Sony with access to a highly targeted audience, which at one point reached over 155 million unique users monthly. The company generated revenue by building and placing these exclusive ad units and campaigns on partner websites and mobile applications.
RGM Group was reported as an inactive, or deadpooled, company as of June 2025. Throughout its operational years, the company maintained offices in several key markets, including New York, San Francisco, and San Diego, in addition to its California headquarters.
Source: Dealroom company dataKnowledge graph
More headlines
Funding history
Company financing events and reported valuations.
| Deal type | Date | Amount | Valuation | Investors | Source |
|---|---|---|---|---|---|
| LATE VC✓Equity / VC | Sep 2012 | $21M | $84M | RLH Equity Partners | — |
Growth signals
Latest recorded traffic for RGM Group is 140 monthly website visits. RGM Group's team grew 1.3% over the past year.
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Investments and acquisitions
Recent portfolio relationships for companies that also act as investors or acquirers.
Investors
From Dealroom's funding and investor records, grouped by the round each investor first entered.
Series B and later1 investor entered at this stage
RLH Equity Partners
Source: Dealroom Talent Intelligence.
Global footprint
team presence
Market sentiment
An AI-synthesised read of the highest-engagement posts about RGM Group on X, ranked by likes and reposts, corporate channels excluded.
Reading the room on X — pulling top posts and synthesizing themes…
Source: X recent search ranked by engagement (likes + retweets) · Synthesis by Claude · Cached for 1 hour
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