REVISIO

About REVISIO

REVISIO, formerly known as TVISION INSIGHTS, specializes in analyzing television viewership data. The company has developed a proprietary human recognition technology that measures how individuals watch TV programs and commercials. This technology is deployed through specialized research equipment placed in households, enabling the collection of detailed attention data.

The company's primary offering is a B2B service that provides in-depth analysis of TV commercial and program viewership. This service helps businesses understand the effectiveness of their advertising campaigns by revealing not just what is being watched, but how attentively it is being watched. REVISIO also offers a SaaS tool, REVISIO One, which allows clients to customize and analyze attention data according to their specific needs. The company operates in the media and advertising market, serving clients who need to optimize their television advertising strategies. Its business model is based on providing data analysis services and access to its SaaS platform.