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Reverb Technologies

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Palo Alto, United StatesFounded 2008Advertising
Valuation $5–10M Last recorded · 2011
Headcount <100 Current team size
Total funding $10–50M Disclosed equity funding
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About Reverb Technologies

Reverb Technologies, founded in 2008 by Erin McKean and headquartered in Palo Alto, California, operates in the data and analytics sector. The company focuses on developing technologies for personalization, recommendation, and content analysis to establish connections between ideas and people. Its mission is to find and connect the rich associations between words, ideas, content, and individuals.

The firm has secured a total of $15.1 million in funding through various rounds, with investors including Baseline Ventures, Floodgate, Lightbank, Lucas Venture Group, and Mohr Davidow Ventures. Initially known as Alphabeticall, the company was later acquired. The technology developed by Reverb aims to extract the true meaning from content and respond intelligently to user preferences and interests.

The product lineup includes the Reverb News App, Reverb Recommendations, and Swagger. These solutions have been implemented by Fortune 500 companies in the content, video, and product sectors. For developers, Reverb contributes to the open-source community with infrastructure software such as the Wordnik API, Scalatra, Swagger, and Atmosphere. A key offering is Wordnik, an online dictionary website that provides comprehensive information on words, including definitions, example sentences, and related terms, while also allowing users to share their opinions. Another product, the Reverb Discovery Reader, is an application designed to help users discover news content tailored to their interests. For publishers, the company provides tools that bring relevant content to web audiences and surface additional material.

Source: Dealroom company data

At a glance

Founded
2008
Headquarters
Palo Alto, United States
Sector
Advertising

Investors

7 investors on the cap table

From Dealroom's funding and investor records, grouped by the round each investor first entered.

Series A1 investor entered at this stage

Series B and later6 investors entered at this stage

  • Manatt Venture Fund
  • Lucas Venture Group
  • Floodgate
  • Mohr Davidow Ventures
  • Don Luca
  • Roger McNamee
Team profiled 12 named & role-tagged
Founders Hidden — book a demo/100 quality score
Key operators 3 quality Hidden — book a demo/100
Potential founders Hidden — book a demo likely future founders
Startup mafia Hidden — book a demo alumni-founded startups
Talent movements Hidden — book a demo in · Hidden — book a demo out past 12 months

Source: Dealroom Talent Intelligence.

Global footprint

Workforce and web traffic by country
Workforce by country
🇺🇸 United States · Palo Alto HQ
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Market sentiment

Posts on X, past 7 days

An AI-synthesised read of the highest-engagement posts about Reverb Technologies on X, ranked by likes and reposts, corporate channels excluded.

Reading the room on X — pulling top posts and synthesizing themes…

Source: X recent search ranked by engagement (likes + retweets) · Synthesis by Claude · Cached for 1 hour

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