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Reveni
Turns returns into a tool to sell more and make customers never want to leave
About Reveni
Based in Madrid, Reveni is a logistics and financial technology firm established in 2022 by co-founders Fernando Pedraz (CEO), Pablo Molinero (COO), and Gonzalo Martin (CTO). The company was conceptualized from Pedraz's experiences at Glovo, where he identified a significant market gap caused by complex and inefficient returns processes that led to customer dissatisfaction and lost revenue for retailers.
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Reveni offers a unified platform that integrates sales, logistics, and returns management for e-commerce businesses, with a focus on simplifying global and cross-border operations. The core of its service is a risk-free instant refund and exchange system. Utilizing a proprietary risk model, the platform approves return requests in real-time, allowing customers to receive their refund in as little as six seconds, a significant reduction from the typical 15-day or longer waiting period. This model absolves the merchant of the financial risk associated with immediate refunds. The business model is designed to transform the post-purchase experience from a cost center into a loyalty and revenue driver, with clients reporting increased repurchase rates, higher average order values, and faster repurchase speeds.
In 2025, the company expanded its offerings by launching Reveni Atlas, a service designed to automate international logistics. This platform handles real-time duties and tax calculations at checkout, customs clearance, fiscal declarations, and end-to-end tracking. By unifying these processes, Reveni aims to reduce reliance on intermediaries, cut logistics costs for its clients by approximately 25%, and lower international sales management expenses by around 30%. Reveni serves a range of e-commerce brands, including high-profile names like Victoria Beckham, Castore, and Jigsaw. The company has secured significant investment, including a €7.5 million Series A round in September 2025, bringing its total funding to €17.3 million to support its expansion in the UK and EU.
At a glance
- Founded
- 2022
- Headquarters
- Madrid, Spain
- Sector
- Other B2B Software
Latest news
Press, funding announcements and product moves mentioning Reveni.
Investors
From Dealroom's funding and investor records, grouped by the round each investor first entered.
Seed8 investors entered at this stage
Fernando Cabello-Astolfi
JME Ventures
Gonzalo Manrique- JUJosé Antonio Barrionuevo Urgel
Bynd Venture Capital
Big Sur Ventures
Fin Capital
Inveready
Series A1 investor entered at this stage
13books Capital
Source: Dealroom Talent Intelligence.
Global footprint
team presence
Market sentiment
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