Reveni

About Reveni

Based in Madrid, Reveni is a logistics and financial technology firm established in 2022 by co-founders Fernando Pedraz (CEO), Pablo Molinero (COO), and Gonzalo Martin (CTO). The company was conceptualized from Pedraz's experiences at Glovo, where he identified a significant market gap caused by complex and inefficient returns processes that led to customer dissatisfaction and lost revenue for retailers.

Reveni offers a unified platform that integrates sales, logistics, and returns management for e-commerce businesses, with a focus on simplifying global and cross-border operations. The core of its service is a risk-free instant refund and exchange system. Utilizing a proprietary risk model, the platform approves return requests in real-time, allowing customers to receive their refund in as little as six seconds, a significant reduction from the typical 15-day or longer waiting period. This model absolves the merchant of the financial risk associated with immediate refunds. The business model is designed to transform the post-purchase experience from a cost center into a loyalty and revenue driver, with clients reporting increased repurchase rates, higher average order values, and faster repurchase speeds.

In 2025, the company expanded its offerings by launching Reveni Atlas, a service designed to automate international logistics. This platform handles real-time duties and tax calculations at checkout, customs clearance, fiscal declarations, and end-to-end tracking. By unifying these processes, Reveni aims to reduce reliance on intermediaries, cut logistics costs for its clients by approximately 25%, and lower international sales management expenses by around 30%. Reveni serves a range of e-commerce brands, including high-profile names like Victoria Beckham, Castore, and Jigsaw. The company has secured significant investment, including a €7.5 million Series A round in September 2025, bringing its total funding to €17.3 million to support its expansion in the UK and EU.