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RetailNext

Other B2B Software · Campbell, United States · Founded 2007

Enables retailers and manufacturers to collect, analyze, and visualize data about in-store customer engagement MoreLess

RetailNext is a leading player in the retail technology sector, offering a comprehensive suite of products for modern retailers. The company operates in the Internet of Things (IoT) space, providing an integrated platform that offers a range of solutions including traffic and shopper journey analysis, visual merchandising, asset protection, and more. RetailNext's innovative technology has been recognized as the IoT Connected Retail Application of the Year 2023 in the UK and Europe.

The company's primary clients are shopping centers and retail stores. RetailNext's advanced system allows these businesses to accurately measure foot traffic in real-time, control store occupancy, and analyze and optimize staff schedules. This data-driven approach helps retailers reduce labor costs, maximize conversion, and enhance the shopper experience.

RetailNext also offers solutions for asset protection. Their system provides complete video coverage and instant access to snapshots and video on desktop and mobile, reducing investigation time from days to hours. This feature ensures the safety of associates, customers, and merchandise.

Another key offering is the Shopper Journey product, which measures the impact of product assortment and placements on shopper engagement and purchase behavior. This tool allows retailers to perform data-driven A/B testing of layouts and understand how store layout changes impact shopper behavior.

RetailNext's business model is based on providing these services to retailers for a fee. The company makes money by charging clients for access to its platform and the various tools and services it offers.

Keywords: Retail Technology, IoT, Shopper Journey Analysis, Visual Merchandising, Asset Protection, Foot Traffic Measurement, Store Occupancy Control, Staff Schedule Optimization, Asset Protection, Shopper Behavior Analysis.

Company overview

RetailNext company information

The essential company record, classifications and operating signals in one place.

Status
Acquired
Founded
2007
Headquarters
Campbell, United States
Employees
306
Open positions
3
Dealroom signal
70.1
Investment activity
3 companies · latest Nov 2022
Capital deployed
Preferred round
ACQUISITION
client focusb2btechnologyBig DatatechnologyDeep TechtechnologyRecognition TechnologytechnologyIoT InternetOfThingsbusiness modelSaaSsectorTestingsectorRisk ManagementsectorAnalyticssectorRetailsectorData AnalyticssectorBusiness IntelligencesectorMobile CommercesectorUser Behavior

Valuation & funding

RetailNext funding history

Company financing events and reported valuations.

Deal typeDateAmountValuationInvestorsSource
BUYOUTOther financing Jan 2025 $0 Battery Ventures
LATE VCOther financing May 2021 $42M $625M Undisclosed
SERIES EOther financing Apr 2015 $125M $500M Qualcomm Ventures · StarVest Partners · NGP Capital · Activant Capital
SERIES DOther financing Jul 2014 $30M $120M August Capital · Commerce Ventures · American Express Ventures · StarVest Partners
SERIES COther financing Dec 2013 $0 Undisclosed
SERIES COther financing Apr 2013 Commerce Ventures · StarVest Partners · August Capital · NGP Capital
SERIES BOther financing Aug 2011 August Capital
SERIES AOther financing Apr 2008 Qualcomm Ventures
Showing 8 recorded eventsUnlock the complete deal history →

Growth signals

RetailNext website traffic

Latest recorded traffic for RetailNext is 82K monthly website visits, up 12.3% over the last three months. RetailNext's team declined 1.9% over the past year.

Latest monthly visits82K 3-month web change+12.3% 1-year team growth-1.9%
Monthly website visits124 observations · Apr 2016–Jul 2026
Hover or focus a point to see its exact monthly valueCompare with peers →

Comparisons

RetailNext compared with similar companies

Dealroom’s weighted taxonomy model identifies the closest operating peers. Company identity and context stay open; selected comparison metrics preview what is available in the platform.

Showing 8 of the closest matchesCompare every metric →

Talent graph

RetailNext's talent

Book a demo to see the people
Team profiled 49 named & role-tagged
Founders Hidden — book a demo/100 quality score
Key operators 4 quality Hidden — book a demo/100
Potential founders Hidden — book a demo likely future founders
Startup mafia Hidden — book a demo alumni-founded startups
Talent movements Hidden — book a demo in · Hidden — book a demo out past 12 months

Source: Dealroom Talent Intelligence.

Investors

10 investors on RetailNext's cap table

Sourced from Dealroom's funding and investor records. Investor profile links are shown where available.

Series A 2 investors entered at this stage
Series B+ 8 investors entered at this stage
StarVest Partners
Commerce Ventures
NGP Capital
American Express Ventures
Activant Capital
Sensormatic
Pereg Ventures
Battery Ventures

Global footprint

Where RetailNext has talent and traffic

Workforce by country
19 countries with
team presence
🇿🇦 South Africa34.6%
🇺🇸 United States29.1%
🇵🇭 Philippines8.4%
🇬🇧 United Kingdom6.7%
🇨🇳 China3.9%
Top 5 of 19 shown

In the news

Latest news about RetailNext

Recent press, funding announcements, and product moves mentioning RetailNext — open to read from the original sources.

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Market sentiment

What the market is saying about RetailNext

An AI-synthesized read of the highest-engagement posts about RetailNext on X over the past 7 days. We rank by likes & retweets, ignore corporate channels, and surface the themes that broke out from real people.

Reading the room on X — pulling top posts and synthesizing themes…

Source: X recent search ranked by engagement (likes + retweets) · Synthesis by Claude · Cached for 1 hour

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