Rentable | ApartmentIQ

About Rentable | ApartmentIQ

Founded in 2012 in Madison, Wisconsin, Rentable began as ABODO, a real estate technology startup built around a digital marketplace that helped renters search for apartments nationwide while giving property owners listing, advertising, and lead-management tools. The company has since shifted its focus away from consumer rentals, repositioning itself as an integrated platform serving multifamily property managers and real estate investors with real-time market visibility, revenue optimization, and AI-driven operational automation.

Its core B2B offering, ApartmentIQ, is a market data and competitive-intelligence service built for property managers. The product tracks over 30 million rental units nationwide using four years of public data, providing unit-level rent pricing and property performance insights entirely sourced from public records. It has become one of the most widely used data sources in the sector, with over 60% of the NMHC Top 50 property managers among its customers. The company has also launched MavenAI, an AI-powered marketing agent that automates tasks such as updating Google Business Profiles, posting to social channels, and managing property listings, now running across more than 10,000 properties.

The business is profitable with a strong balance sheet, has raised over $30 million to date, and operates as a fully remote team of 100+ people across the U.S. Its most recent funding was a $25 million follow-on round from Susquehanna Growth Equity, the same investor that led its earlier $22.5 million Series B round in 2021 when the company still operated under the Rentable marketplace model.