Rentable

Rentable is a real estate technology company that operates an online marketplace for apartment rentals. The platform connects renters with available properties, streamlining the search and application process. The company primarily serves the multifamily property management industry, offering a suite of services that includes advertising solutions through its primary platform, Rentable.co, and competitive intelligence through its ApartmentIQ product.

The business model is centered on providing value to both sides of the rental market. For renters, it offers a comprehensive and user-friendly search experience. For property management companies, it provides targeted advertising to attract qualified tenants and data-driven insights to optimize rental income and occupancy rates. The company generates revenue through fees for its advertising and data services.

Headquartered in Madison, Wisconsin, Rentable has secured over $32.5 million in funding from investors such as American Family Ventures, Flyover Capital, and 4490 Ventures, which has supported its growth and product development.

Keywords: real estate technology, apartment rentals, property management, market intelligence, advertising platform, multifamily housing, rental market, data analytics, property technology, tenant acquisition