Remember

About Remember

Remember, operated by Remember & Company (formerly Drama & Company), has evolved from a business card management tool into a comprehensive business life platform in South Korea. The company was founded in 2013 by Jaeyoung Choi, a former consultant at Boston Consulting Group who graduated from KAIST. Inspired by LinkedIn's prevalence in the U.S., Choi aimed to create a similar professional network tailored to the Asian business culture, which often views publicly displaying career histories as uncomfortable. He identified the hassle of managing physical business cards as a key entry point to build a user base for a larger business portal.

The core service began with an app that allowed users to photograph business cards, which were then manually digitized by typists to ensure high accuracy, a key differentiator from competitors that relied on less reliable OCR technology at the time. This service has since accumulated a database of over 300 million business cards from more than 5 million users. Building on this foundation of professional contacts, Remember expanded its offerings significantly. The platform now operates as a multifaceted business network, generating revenue through several B2B and B2C streams. Its business model centers on recruitment solutions, sales and marketing solutions, and premium individual services. Corporate clients utilize the platform for recruiting talent, targeted advertising, market research surveys, and corporate business card management.

Key services include 'Remember Career,' a career advancement platform for experienced professionals launched in 2019. It provides AI-powered job matching, scout offers from companies, and headhunting services. Unlike traditional job boards, it targets passive candidates—experienced workers not actively looking for jobs but open to offers. For businesses, this translates into access to a high-quality talent pool, with features that allow them to search for candidates and send offers directly. Another feature is the 'Remember Community,' an anonymous forum for verified professionals to exchange industry insights and career advice. To fuel its expansion, Remember & Company has engaged in strategic acquisitions, including job platforms like Superookie and Jasoseol.com, and executive search firms, to solidify its position in the entire recruitment lifecycle from entry-level to executive roles. The company has seen significant ownership changes, including acquisitions by Naver and Line Plus in 2017, a private equity firm in 2021, and most recently, a sale to global private equity firm EQT in 2025 for an estimated $400 million, signaling a new phase of growth and potential overseas expansion.