R
Reframe
The number one most comprehensive quit alcohol app
About Reframe
Reframe is a neuroscience-based application designed to assist individuals in reducing their alcohol consumption through personalized habit change techniques. The app serves a diverse clientele, including individuals seeking to moderate their drinking habits or quit alcohol entirely. Operating in the health and wellness market, Reframe leverages insights from medical and mental health experts to offer a comprehensive solution for alcohol-related habit change. The business model is centered around providing users with tools such as alcohol spend calculators, calorie calculators, and blood alcohol content calculators, alongside a private and anonymous community for support. Reframe generates revenue through app subscriptions and partnerships with therapists and businesses. The app's effectiveness is highlighted by user reviews, with 91% of users noting a substantial decrease in alcohol use within three months. Reframe's offerings include features for mindful drinking, alcohol tracking, and sober days counting, catering to various user needs and preferences. The app also provides educational content and resources to support users in their journey towards mindful drinking or sobriety.
Source: Dealroom company dataAt a glance
- Status
- Operational
- Founded
- 2018
- Headquarters
- Alpharetta, United States
- Employees
- 83
- Open positions
- None listed
- Dealroom signal
- 78.4/100
- Industry
- Health, Wellness Beauty
- Sub-industry
- Medical Devices
- Sector
- Health Tech & Medtech, Psychology, Alcohol, Mental Health, Sustainable Development Goals, Digital Therapeutics, Hard Tech, YC S21
- Technology
- Mobile app
- Business model
- SaaS
- Client focus
- b2c
Knowledge graph
More headlines
Funding history
Company financing events and reported valuations.
| Deal type | Date | Amount | Valuation | Investors | Source |
|---|---|---|---|---|---|
| SERIES A✓Equity / VC | Mar 2022 | $13M | $100M | Atlanta Ventures · HOF Capital · Goodwater Capital | ↗ |
| SEED✓Equity / VC | Aug 2021 | $125K | $500K | Y Combinator | — |
Financials
Revenue, earnings and other financial measures where available. Years marked “E” are estimates.
Growth signals
Latest recorded traffic for Reframe is 21K monthly website visits, up 40% over the last three months. Reframe's team grew 9.2% over the past year.
Similar companies
Company identity and context are open; selected comparison metrics preview what is available on the platform.
Investments and acquisitions
Recent portfolio relationships for companies that also act as investors or acquirers.
Investors
From Dealroom's funding and investor records, grouped by the round each investor first entered.
Seed5 investors entered at this stage
Christopher Klaus
Kyle Porter- DHDave Harrington
Atlanta Ventures
Y Combinator
Series A2 investors entered at this stage
Goodwater Capital
HOF Capital
Other known investors2 additional known investors
Cathexis ventures
Uncommon Capital
Source: Dealroom Talent Intelligence.
Global footprint
team presence
Market sentiment
An AI-synthesised read of the highest-engagement posts about Reframe on X, ranked by likes and reposts, corporate channels excluded.
Reading the room on X — pulling top posts and synthesizing themes…
Source: X recent search ranked by engagement (likes + retweets) · Synthesis by Claude · Cached for 1 hour
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