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Red Planet Hotels
Red Planet Hotels - Great location, Unbeatable value
About Red Planet Hotels
Red Planet Hotels, established in 2010, carved a niche for itself in the Asian budget hotel sector. The company's strategy centered on providing affordable accommodations with essential modern amenities, targeting both business and leisure travelers across key urban locations. Its portfolio expanded significantly, at one point encompassing 30 hotels in Japan, Thailand, the Philippines, and Indonesia. The business model focused on owning and operating these properties, ensuring a consistent brand experience for its clientele.
The hotels were designed to offer a streamlined and comfortable stay, featuring amenities such as high-speed Wi-Fi, power showers, and high-quality custom-made beds. A core component of their service was a technologically advanced customer-facing platform, including a mobile app that allowed guests to book rooms and communicate with the front desk, aiming to enhance the guest experience. This focus on technology and essential comforts catered to the needs of value-conscious modern travelers.
In a significant shift, the majority of Red Planet Hotels' assets were acquired by the global private equity firm Zetland Capital in May 2023. This transaction included the properties located in Japan, Thailand, and the Philippines. Following the acquisition, the hotels were rebranded as "Karaksa Hotels," marking a new chapter for the properties under fresh ownership. The Indonesian portfolio was not part of this specific deal and its operational status evolved separately.
Source: Dealroom company dataAt a glance
- Status
- Operational
- Founded
- 2010
- Headquarters
- Bangkok, Thailand
- Employees
- 404
- Open positions
- 2
- Dealroom signal
- 74.0/100
- Industry
- Travel
- Sub-industry
- Accommodation
- Sector
- eCommerce & Marketplaces, Tourism, Booking, Accommodation, Travel Booking
- Business model
- Marketplace & ecommerce
- Client focus
- b2c
Knowledge graph
More headlines
Funding history
Company financing events and reported valuations.
| Deal type | Date | Amount | Valuation | Investors | Source |
|---|---|---|---|---|---|
| GROWTH EQUITY VCOther financing | Sep 2016 | $70M | $490M | Goldman Sachs | — |
| GROWTH EQUITY VCOther financing | Jul 2012 | $12M | — | Undisclosed | — |
Growth signals
Latest recorded traffic for Red Planet Hotels is 23K monthly website visits, down 4.2% over the last three months. Red Planet Hotels's team declined 1% over the past year.
Open positions
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Investments and acquisitions
Recent portfolio relationships for companies that also act as investors or acquirers.
Investors
From Dealroom's funding and investor records, grouped by the round each investor first entered.
Series B and later1 investor entered at this stage
Source: Dealroom Talent Intelligence.
Global footprint
team presence
Market sentiment
An AI-synthesised read of the highest-engagement posts about Red Planet Hotels on X, ranked by likes and reposts, corporate channels excluded.
Reading the room on X — pulling top posts and synthesizing themes…
Source: X recent search ranked by engagement (likes + retweets) · Synthesis by Claude · Cached for 1 hour
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