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Red Flag A!ert

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A business intelligence platform providing real-time data to assess and monitor financial risk and ensure regulatory compliance

Stockport, United KingdomFounded 2003Other B2B Software
Valuation $25–50M Last recorded · 2025
Revenue $1–10M Latest reported FY
Headcount <100 Current team size
Total funding $10–50M Disclosed equity funding
Unlock exact values This page shows ranges. Dealroom has the exact numbers for Red Flag A!ert and the history behind them.

About Red Flag A!ert

Red Flag Alert, established in 2004 by Mark Halstead and Richard West, operates as a business intelligence and credit risk data provider. The company is headquartered in Manchester, United Kingdom.

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Halstead, the founder and Director of Data, is recognized for his strategic thinking and sales leadership. West, the Managing Director, is noted for his sales expertise and project management skills. Their combined experience has shaped the development of the company's core offering.

The firm provides a proprietary SaaS business intelligence platform that delivers real-time data on companies. This service is designed to assist businesses in making informed decisions, managing financial risks, and ensuring compliance with regulatory requirements. The platform includes features for streamlining customer onboarding, monitoring the financial health of clients and suppliers, and identifying potential risks.

Red Flag Alert serves a diverse client base, including businesses in the professional services, financial, and industrial sectors. The company's business model is based on subscriptions to its SaaS platform. The pricing structure is likely tiered, depending on the level of access and the number of features required by the client.

The company has secured funding to support its growth, including a significant investment of £4.5 million from Foresight and Uncapped. This capital is intended to further develop the platform and expand its market reach.

Source: Dealroom company data

At a glance

Founded
2003
Headquarters
Stockport, United Kingdom
Sector
Other B2B Software

Investors

3 investors on the cap table

From Dealroom's funding and investor records, grouped by the round each investor first entered.

Series A3 investors entered at this stage

  • Uncapped
  • Foresight Group
  • Ric Traynor
Team profiled 5 named & role-tagged
Founders Hidden — book a demo/100 quality score
Key operators 3 quality Hidden — book a demo/100
Potential founders Hidden — book a demo likely future founders
Startup mafia Hidden — book a demo alumni-founded startups
Talent movements Hidden — book a demo in · Hidden — book a demo out past 12 months

Source: Dealroom Talent Intelligence.

Global footprint

Workforce and web traffic by country
Workforce by country
1 countries with
team presence
🇬🇧 United Kingdom100%
1 country shown

Market sentiment

Posts on X, past 7 days

An AI-synthesised read of the highest-engagement posts about Red Flag A!ert on X, ranked by likes and reposts, corporate channels excluded.

Reading the room on X — pulling top posts and synthesizing themes…

Source: X recent search ranked by engagement (likes + retweets) · Synthesis by Claude · Cached for 1 hour

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