R
reCup
Revolutionizing the coffee-to-go business and to make coffee in the disposable cup disappear from the picture forever
About reCup
reCup is a German company that has established the largest reusable packaging network for the food service industry in the country. The company offers a deposit-based system for its products, RECUPs (reusable cups) and REBOWLs (reusable bowls), as a sustainable alternative to single-use containers for takeaway food and beverages.
Customers can borrow a RECUP or REBOWL by paying a small deposit at any of the partner locations and can return it to any other partner to reclaim the deposit. This model encourages the use of reusable packaging and helps to significantly reduce waste from disposable items.
The company's business model is based on a partnership system with food service providers, including cafes, restaurants, and canteens. These partners become part of the reCup network and offer the reusable cups and bowls to their customers. With a network of over 20,000 participating establishments across Germany, reCup has created a convenient and widespread solution for both consumers and businesses looking to adopt more environmentally friendly practices.
reCup's system is designed to be simple and accessible, making it easy for both businesses and consumers to participate. The company provides the necessary infrastructure and support for its partners, ensuring a smooth and efficient operation of the reusable system.
Source: Dealroom company dataAt a glance
- Status
- Operational
- Founded
- 2016
- Headquarters
- Munich, Germany
- Employees
- 190
- Open positions
- 4
- Dealroom signal
- 77.0/100
- Industry
- Food, Energy
- Sub-industry
- In-store Retail & Restaurant Tech
- Sector
- Energy, Recycling, Coffee, Plastic, Sustainable Packaging, Sustainable Development Goals, Plastic Pollution, Climate Tech, Circular Economy, B Corp
- Business model
- Manufacturing
- Client focus
- b2b
Knowledge graph
More headlines
Funding history
Company financing events and reported valuations.
| Deal type | Date | Amount | Valuation | Investors | Source |
|---|---|---|---|---|---|
| SEED✓Equity / VC | Jun 2022 | $13M | $53M | Blueworld.group · GLS Bank | ↗ |
| SEED✓Equity / VC | Jan 2018 | $198K | $792K | SFC Capital | — |
Financials
Revenue, earnings and other financial measures where available. Years marked “E” are estimates.
Growth signals
Latest recorded traffic for reCup is 14K monthly website visits, down 17.6% over the last three months. reCup's team grew 1.6% over the past year.
Open positions
Similar companies
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Investments and acquisitions
Recent portfolio relationships for companies that also act as investors or acquirers.
Investors
From Dealroom's funding and investor records, grouped by the round each investor first entered.
Seed3 investors entered at this stage
SFC Capital
Blueworld.group
GLS Bank
Other known investors2 additional known investors
Kiwi Connect
World Fund
Source: Dealroom Talent Intelligence.
Global footprint
team presence
Market sentiment
An AI-synthesised read of the highest-engagement posts about reCup on X, ranked by likes and reposts, corporate channels excluded.
Reading the room on X — pulling top posts and synthesizing themes…
Source: X recent search ranked by engagement (likes + retweets) · Synthesis by Claude · Cached for 1 hour
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