R
REBEL
Online personal lending platform
About REBEL
Rebel is a Brazilian financial technology company that functions as an online lending platform targeting the middle-class consumer. The company was established in 2017 by founders Rafael Pereira, André Botelho Bastos, and Paulo Asterio Nunes. Positioned as a correspondent bank, Rebel is not a direct financial institution but rather facilitates loans in partnership with established financial entities.
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The firm's core business revolves around providing unsecured personal loans through a digital-first approach. It leverages big data and machine learning to analyze a user's financial profile, aiming to offer more accessible and fairly priced credit. The platform is noted for being the first in the Brazilian market to utilize blockchain for contract certification, adding a layer of security to its operations. Clients can apply for loans ranging from BRL 1,000 to BRL 25,000, with repayment terms of up to 24 months. Interest rates are variable, starting from as low as 2.9% per month. The process is streamlined for the user: they select a loan amount, provide necessary information, and connect their bank account, which allows Rebel's technology to analyze their financial statements to determine creditworthiness and loan terms.
In addition to its lending services, Rebel offers a proprietary credit scoring tool called the Rebel Score. This service is provided free of charge and is designed to give consumers a transparent view of their credit profile, along with actionable advice for improving their financial health. Since its inception, the company has processed over a billion dollars in loan requests. A significant milestone in its history was the March 2021 merger with Geru, another credit fintech. Following the merger, both companies became part of a holding company named Open Co, though they continue to operate as independent brands, with Rebel focusing on clients who may not have a high enough credit score to secure loans from traditional institutions.
Latest news
Press, funding announcements and product moves mentioning REBEL.
Funding history
Company financing events and reported valuations.
| Deal type | Date | Amount | Valuation | Investors | Source |
|---|---|---|---|---|---|
| SUPPORT PROGRAM✓Other financing | Dec 2020 | $0 | — | Google for Startups Accelerator | — |
| SERIES B✓Equity / VC | Dec 2019 | $10M | $40M | Monashees · Fintech Collective | — |
Growth signals
Latest recorded traffic for REBEL is 25K monthly website visits, up 47.1% over the last three months. REBEL's team grew 1.1% over the past year.
Similar companies
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Investors
From Dealroom's funding and investor records, grouped by the round each investor first entered.
Seed6 investors entered at this stage
Adam Jiwan
Matt Martorello
Alexander GoldsteinMonashees
Google Developers Launchpad Accelerator
Amazon Web Services
Series A1 investor entered at this stage
Fintech Collective
Series B and later1 investor entered at this stage
Other known investors1 additional known investor
Google for Startups Accelerator
Source: Dealroom Talent Intelligence.
Global footprint
Market sentiment
An AI-synthesised read of the highest-engagement posts about REBEL on X, ranked by likes and reposts, corporate channels excluded.
Reading the room on X — pulling top posts and synthesizing themes…
Source: X recent search ranked by engagement (likes + retweets) · Synthesis by Claude · Cached for 1 hour
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