RainBowBus
Customizable shared bus platform for urban commuting
About RainBowBus
Beijing RainbowBus Technology Co., Ltd. operates a customizable shared bus platform focused on urban commuting. The company was established in February 2016 and, after more than a year of market research and product development, officially launched its service in June 2017. Its core business revolves around providing commuter-centric, customizable bus routes based on user demand, operating under the "Home To Office" (H2O) concept.
The service model is built on an integrated smart platform that combines a fleet of new-energy buses with a mobile internet application. This allows users to request new routes, book tickets, reserve seats, and track bus locations in real-time via a smartphone app,小程序 (mini-program), or public account. The key features are guaranteed seating, direct routes to save time, and punctual service. Revenue is generated from ticket sales for these commuter bus services.
RainbowBus operates two main business divisions: "Shared Bus" for long-distance commuting and "Micro-circulation" for short-distance connections between communities, industrial parks, and major transport hubs. The company has utilized its operational data to expand its services, which include solutions for corporate clients, regional micro-transit, and inter-city rentals. It also aims to provide intelligent upgrade solutions for traditional city bus systems by integrating AI and IoT. As of its latest update, the company had deployed 1,100 vehicles, served over 1.6 million registered users, and operated up to 380 customized routes, serving at least 150,000 passenger trips daily in cities like Beijing and Hangzhou.
Source: Dealroom company dataAt a glance
- Headquarters
- Dongcheng District, China
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