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RABO

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AI-powered IoT devices for feline health monitoring

Tokyo, JapanFounded 2018eCommerce & Marketplaces
Valuation <$5M Last recorded · 2020
Headcount <100 Current team size
Total funding $10–50M Disclosed equity funding
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About RABO

RABO, Inc. is a Japanese pet-technology company dedicated to extending the time cats and their owners have together through health monitoring technology. The company was founded on February 22, 2018, by CEO Yukiko Iyo. Iyo's background includes a Master's degree in animal behavior research (bio-logging) and over 20 years of experience as a cat owner, which led her to address the challenge of noticing feline health issues before they become severe.

RABO's core offering is the Catlog series, which consists of two main IoT devices. The first is "Catlog," a lightweight, collar-type smart tracker that monitors a cat's daily activities such as eating, drinking, sleeping, and running. The second product, "Catlog Board," is a scale placed under the cat's existing litter box to automatically track weight, as well as the frequency and volume of urination and defecation. This data is automatically analyzed by an AI, providing cat owners with insights into their pet's health status via a mobile app. The system is designed to detect subtle changes that may indicate health problems, facilitating early veterinary consultation.

The business model combines the one-time sale of the hardware devices with a subscription service, the "Purrfect Cat Membership," required to access the full range of data analysis and features on the app. The company targets cat owners directly and has expanded its services from Japan to the United States and Australia. RABO has successfully raised approximately $20 million USD in funding, making it a notable startup in Japan's pet technology sector. The company has also received investment from Canon Marketing Japan Inc.'s corporate venture capital fund.

Source: Dealroom company data

At a glance

Founded
2018
Headquarters
Tokyo, Japan
Sector
eCommerce & Marketplaces

Investors

12 investors on the cap table

From Dealroom's funding and investor records, grouped by the round each investor first entered.

Seed1 investor entered at this stage

  • W Corporation

Series A7 investors entered at this stage

  • Sansei Capital Investment
  • Mizuho
  • Mizuho Capital
  • Strive
  • Unicharm
  • DG Ventures
  • MPower Partners

Series B and later4 investors entered at this stage

  • Canon
  • Canon Marketing Japan MIRAI Fund
  • UNITED
  • Global Brain Corporation
Team profiled 1 named & role-tagged
Founders Hidden — book a demo/100 quality score
Key operators 1 quality Hidden — book a demo/100
Potential founders Hidden — book a demo likely future founders
Startup mafia Hidden — book a demo alumni-founded startups
Talent movements Hidden — book a demo in · Hidden — book a demo out past 12 months

Source: Dealroom Talent Intelligence.

Global footprint

Workforce and web traffic by country
Workforce by country
1 countries with
team presence
🇯🇵 Japan80%
1 country shown

Market sentiment

Posts on X, past 7 days

An AI-synthesised read of the highest-engagement posts about RABO on X, ranked by likes and reposts, corporate channels excluded.

Reading the room on X — pulling top posts and synthesizing themes…

Source: X recent search ranked by engagement (likes + retweets) · Synthesis by Claude · Cached for 1 hour

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