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R2Net - Jamesallen.com

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R2Net is an eCommerce and supply chain platform that connects the diamond industry's ecosystem, including manufacturers, retailers, and consumers

New York City, United StatesFounded 2006eCommerce & Marketplaces
Valuation $250–500M Last recorded · 2017
Revenue $100–500M Latest reported FY
Headcount <100 Current team size
Total funding $10–50M Disclosed equity funding
Unlock exact values This page shows ranges. Dealroom has the exact numbers for R2Net - Jamesallen.com and the history behind them.

About R2Net - Jamesallen.com

R2Net operates in the e-commerce and jewelry market, providing comprehensive solutions to transition traditional brick-and-mortar jewelry stores into successful online retailers. The company serves jewelry retailers looking to expand their digital presence and enhance customer experiences. R2Net's business model revolves around offering a suite of services including unique display technologies, inventory management, and virtual vaults that transform shopping habits. The company generates revenue through service fees, white-label solutions, and proprietary technologies. Key offerings include the Virtual Vault, which provides unparalleled shopping experiences, and Brio Animation Studio, which delivers 3D renders and multimedia content. R2Net also owns brands like James Allen, a leading global online bridal jewelry and diamond retailer, and Segoma Imaging, known for interactive diamond display technology.

Source: Dealroom company data

At a glance

Status
Acquired
Founded
2006
Headquarters
New York City, United States
Employees
9
Open positions
None listed
Dealroom signal
70.0/100
Industry
Enterprise Software
Sector
eCommerce & Marketplaces, Trading, Supply Chain Management, Shopping, Retail, Inventory Management, Jewelry, Platform
Technology
IoT InternetOfThings
Business model
Marketplace & ecommerce, SaaS
Client focus
b2b, b2c

Funding history

3 recorded events

Company financing events and reported valuations.

Deal typeDateAmountValuationInvestorsSource
ACQUISITION✓Exit Aug 2017 $328M $328M Signet Jewelers —
BUYOUT✓Exit Apr 2017 $140M $300M Francisco Partners —
Showing the latest 2 of 3 recorded eventsBook a demo for the full funding history →

Financials

Revenue over time

Revenue, earnings and other financial measures where available. Years marked “E” are estimates.

YearRevenueGrowth
2026
2025
2024
2023
2022
2021
2020 —
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Growth signals

R2Net - Jamesallen.com website traffic

Latest recorded traffic for R2Net - Jamesallen.com is 62K monthly website visits, up 10.7% over the last three months. R2Net - Jamesallen.com's team grew 28.6% over the past year.

Latest monthly visits62K 3-month web change+10.7% 1-year team growth+28.6%
Summary metrics are public; monthly history is available with a demoCompare with peers →

Similar companies

Closest operating peers by Dealroom taxonomy

Company identity and context are open; selected comparison metrics preview what is available on the platform.

Showing 8 of the closest matchesCompare every metric →

Investments and acquisitions

Capital deployed

Recent portfolio relationships for companies that also act as investors or acquirers.

Investors

4 investors on the cap table

From Dealroom's funding and investor records, grouped by the round each investor first entered.

Series B and later2 investors entered at this stage

  • Israel Growth Partners
  • Francisco Partners

Other known investors2 additional known investors

  • Signet Jewelers
  • NFX
Team profiled 1 named & role-tagged
Founders Hidden — book a demo/100 quality score
Key operators 1 quality Hidden — book a demo/100
Potential founders Hidden — book a demo likely future founders
Startup mafia Hidden — book a demo alumni-founded startups
Talent movements Hidden — book a demo in · Hidden — book a demo out past 12 months

Source: Dealroom Talent Intelligence.

Global footprint

Workforce and web traffic by country
Workforce by country
2 countries with
team presence
🇺🇸 United States75%
🇧🇷 Brazil25%
2 countries shown

Market sentiment

Posts on X, past 7 days

An AI-synthesised read of the highest-engagement posts about R2Net - Jamesallen.com on X, ranked by likes and reposts, corporate channels excluded.

Reading the room on X — pulling top posts and synthesizing themes…

Source: X recent search ranked by engagement (likes + retweets) · Synthesis by Claude · Cached for 1 hour

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