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QLess

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QLess is a platform that provides mobile, remote and interactive queueing; analytics; real-time CRM; and marketing.

Pasadena, United StatesFounded 2007Food
Valuation $50–100M Last recorded · 2018
Headcount <100 Current team size
Total funding $10–50M Disclosed equity funding
Unlock exact values This page shows ranges. Dealroom has the exact numbers for QLess and the history behind them.

About QLess

QLess, Inc. operates as a key player in the customer experience and queue management sector, offering a software-as-a-service (SaaS) platform designed to eliminate physical waiting lines. The company was founded in 2007 by Alex Bäcker, who, inspired by a frustrating wait at a post office, conceptualized a system to allow people to queue virtually using their mobile phones. Bäcker, holding a PhD from Caltech in computation and neural systems, leveraged his technical background to develop the platform. The company's headquarters are located in Pasadena, California.

The core of QLess's offering is a mobile wait management system that allows customers to join a virtual line via their cell phones, a web browser, or on-site kiosks. Once in the queue, customers are free to go about their business and receive SMS notifications or a phone call when their turn is approaching. This system is designed to reduce walk-aways, improve customer satisfaction, and provide businesses with valuable data. The platform also includes FlexAppointments, a feature that dynamically adjusts appointment times, and a real-time analytics dashboard for businesses to monitor queue data, customer flow, and staff performance. Revenue is generated through a subscription-based model, where clients pay for access to the platform's features.

QLess targets a diverse range of industries, including government, healthcare, retail, education, and logistics. Its client portfolio spans from large enterprises like Kaiser Permanente and Vodafone to numerous government agencies, such as various DMVs and city services, and educational institutions like New York University. The company's technology has been adopted globally, managing millions of customer interactions. Over the years, QLess has garnered several accolades, including multiple American and International Business Awards for being a top computer services company. In 2023, the company announced a strategic growth investment from Providence Strategic Growth, signaling a new phase of expansion and product development.

Source: Dealroom company data

At a glance

Status
Acquired
Founded
2007
Headquarters
Pasadena, United States
Employees
51
Open positions
None listed
Dealroom signal
71.1/100
Industry
Food, Enterprise Software
Sub-industry
In-store Retail & Restaurant Tech
Sector
Food, Analytics, Retail, SaaS, Platform, Real Time, Restaurant Tech, Restaurant Reservation
Business model
SaaS
Client focus
b2b

Funding history

4 recorded events

Company financing events and reported valuations.

Deal typeDateAmountValuationInvestorsSource
ACQUISITION✓Exit Nov 2021 $0 — Palisades Growth Capital ↗
EARLY VC✓Equity / VC Nov 2018 $10M $40M Altos Ventures —
Showing the latest 2 of 4 recorded eventsBook a demo for the full funding history →

Growth signals

QLess website traffic

Latest recorded traffic for QLess is 1M monthly website visits, up 11.1% over the last three months. QLess's team declined 3.8% over the past year.

Latest monthly visits1M 3-month web change+11.1% 1-year team growth-3.8%
Summary metrics are public; monthly history is available with a demoCompare with peers →

Investments and acquisitions

Capital deployed

Recent portfolio relationships for companies that also act as investors or acquirers.

Investors

5 investors on the cap table

From Dealroom's funding and investor records, grouped by the round each investor first entered.

Series A2 investors entered at this stage

Series B and later2 investors entered at this stage

  • Act One Ventures
  • Palisades Growth Capital

Other known investors1 additional known investor

  • UCLA Ventures
Team profiled 13 named & role-tagged
Founders Hidden — book a demo/100 quality score
Key operators 2 quality Hidden — book a demo/100
Potential founders Hidden — book a demo likely future founders
Startup mafia Hidden — book a demo alumni-founded startups
Talent movements Hidden — book a demo in · Hidden — book a demo out past 12 months

Source: Dealroom Talent Intelligence.

Global footprint

Workforce and web traffic by country
Workforce by country
9 countries with
team presence
🇺🇸 United States59.5%
🇦🇲 Armenia19.1%
🇨🇴 Colombia4.8%
🇦🇷 Argentina4.8%
🇸🇪 Sweden2.4%
Top 5 of 9 shown

Market sentiment

Posts on X, past 7 days

An AI-synthesised read of the highest-engagement posts about QLess on X, ranked by likes and reposts, corporate channels excluded.

Reading the room on X — pulling top posts and synthesizing themes…

Source: X recent search ranked by engagement (likes + retweets) · Synthesis by Claude · Cached for 1 hour

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