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Progcap

Fintech · New Delhi, India · Founded 2017

Evolutionising the way financial access is delivered to underserved segments of the Indian retail economy, through specialized financing and technology products that empower small and medium… MoreLess

Progcap, also known as Desiderata Impact Ventures Private Limited, is a fintech startup that is transforming the financial landscape for underserved segments of the Indian retail economy. The company provides specialized financing and technology products that enable small and medium businesses (SMBs) to overcome financial barriers and grow.

Progcap operates in the Indian market, primarily serving SMBs that have traditionally struggled to access financial services. The company's business model revolves around digitizing supply chains and facilitating access to finance for last-mile retailers. This includes services like credit provision, payment processing, and business management, among others.

The company generates revenue by charging fees for its financial services. This includes interest on loans provided to SMBs and transaction fees for payment processing services.

Progcap has been recognized for its innovative approach and impact, winning several awards including the Gold Winner in the SME Financier of the Year - Asia category at the Global SME Finance Awards 2023, and the Fintech Rising Star of the Year at IFTA 2022. The company's founder, Pallavi Shrivastava, has also been awarded as the Women Leader in Fintech at IFTA 2022 and the Entrepreneur of the Year (Innovation in Financial Services) at the Entrepreneur Awards 2022.

Keywords: Fintech, Small and Medium Businesses, Financial Services, Credit Provision, Payment Processing, Business Management, Supply Chain Digitization, Last-Mile Retailers, Indian Market, Financial Inclusion.

Valuation $500M–1B
Revenue $10–50M
Headcount 500–1k
Total funding $100–500M
Unlock exact values This page shows ranges. Dealroom has the exact numbers for Progcap and the history behind them.

Talent graph

Progcap's talent

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Team profiled 15 named & role-tagged
Founders Hidden — book a demo/100 quality score
Key operators 3 quality Hidden — book a demo/100
Potential founders Hidden — book a demo likely future founders
Startup mafia Hidden — book a demo alumni-founded startups
Talent movements Hidden — book a demo in · Hidden — book a demo out past 12 months

Source: Dealroom Talent Intelligence.

Investors

12 investors on Progcap's cap table

Sourced from Dealroom's funding history. Investor profile links are shown where available.

Seed 1 investor entered at this stage
GrowX Ventures
Series A 3 investors entered at this stage
Series B+ 8 investors entered at this stage
Stride Ventures
Creation Investments Capital Management
Peak XV Partners
Beams Fintech Fund
100Unicorns
Z Nation Lab
MV Nair
Alphabet | Google

Global footprint

Where Progcap has talent and traffic

Workforce by country
5 countries with
team presence
🇮🇳 India97.8%
🇺🇸 United States0.5%
🇦🇪 United Arab Emirates0.2%
🇨🇦 Canada0.2%
🇸🇬 Singapore0.2%
5 countries shown
Web traffic by country
6.8K monthly visits
across markets
🇮🇳 India100%
Top 1 markets shown

Market sentiment

What the market is saying about Progcap

An AI-synthesized read of the highest-engagement posts about Progcap on X over the past 7 days. We rank by likes & retweets, ignore corporate channels, and surface the themes that broke out from real people.

Reading the room on X — pulling top posts and synthesizing themes…

Source: X recent search ranked by engagement (likes + retweets) · Synthesis by Claude · Cached for 1 hour

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