COMPANY PROFILE

Proflowers

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Fresh flower delivery service offering curated collections with same-day delivery and freshness guarantee

Downers Grove, United StatesFounded 1998eCommerce & Marketplaces

Valuation $100–250M Last recorded · 2000

Headcount <100 Current team size

Total funding $10–50M Disclosed equity funding

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About Proflowers

Proflowers operates in the online flower delivery market, providing a wide selection of fresh flower arrangements sourced directly from farms. The company targets customers looking for convenient and reliable gifting solutions for various occasions such as birthdays, anniversaries, and holidays. Proflowers' business model focuses on e-commerce, allowing customers to order flowers online with options for same-day delivery through local florists. Revenue is generated through direct sales of flowers, plants, and gifts, with additional savings offered to members, including AARP discounts. The company emphasizes customer satisfaction with a freshness guarantee, ensuring long-lasting blooms. Proflowers caters to a diverse clientele seeking quality and convenience in floral gifting.

MoreLess Source: Dealroom company data

At a glance

Status: Operational
Founded: 1998
Headquarters: Downers Grove, United States
Employees: 45
Open positions: None listed
Dealroom signal: 46.1/100
Sector: eCommerce & Marketplaces
Business model: Marketplace & ecommerce
Client focus: b2c
Links: Website LinkedIn X

Knowledge graph

Founder mafia, market maps, research and news connected to this company by Dealroom

Funding history

1 recorded event

Company financing events and reported valuations.

Deal type	Date	Amount	Valuation	Investors	Source
SERIES C✓Equity / VC	Jan 2000	$35M	$140M	Jared Schutz · JPS International	—

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Growth signals

Proflowers website traffic

Latest recorded traffic for Proflowers is 470K monthly website visits, up 0% over the last three months. Proflowers's team grew 7.1% over the past year.

Latest monthly visits470K 3-month web change0% 1-year team growth+7.1%

Monthly website visitsApr 2016–Jul 2026

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Investments and acquisitions

Capital deployed

Recent portfolio relationships for companies that also act as investors or acquirers.

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Investors

2 investors on the cap table

From Dealroom's funding and investor records, grouped by the round each investor first entered.

Series B and later2 investors entered at this stage

JSJared Schutz
JIJPS International

Talent

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Team profiled 6 named & role-tagged

Founders /100 quality score

Key operators quality score

Potential founders likely future founders

Startup mafia alumni-founded startups

Talent movements in · out past 12 months

Source: Dealroom Talent Intelligence.

Global footprint

Workforce and web traffic by country

Workforce by country

3 countries with
team presence

🇺🇸 United States80%

🇮🇳 India10%

🇵🇭 Philippines10%

3 countries shown

Market sentiment

Posts on X, past 7 days

An AI-synthesised read of the highest-engagement posts about Proflowers on X, ranked by likes and reposts, corporate channels excluded.

Reading the room on X — pulling top posts and synthesizing themes…

Source: X recent search ranked by engagement (likes + retweets) · Synthesis by Claude · Cached for 1 hour

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