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ProfitLogic

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Offers retail profit optimization software that analyzes demand patterns for use in pricing and merchandising decisions

Cambridge, United StatesFounded 1998Marketing
Revenue $1–10M Latest reported FY
Headcount <100 Current team size
Total funding $10–50M Disclosed equity funding
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About ProfitLogic

ProfitLogic operated as a specialized developer of retail profit optimization software, a venture that ultimately led to its acquisition by Oracle in July 2005. The company was originally founded as TSI Consulting in 1983 and later rebranded to ProfitLogic as its focus shifted to software development. Scott Friend is noted as a co-founder and served as the company's president. Another founder mentioned is John Bible, who is associated with a 1998 founding date.

The firm's core business was providing mathematically intensive analytic software designed to help retailers make complex decisions regarding inventory, merchandising, and pricing. Its software analyzed customer demand and behavior to optimize profitability. The solutions catered to major retail verticals and included tools for assortment and allocation planning, in-season inventory management, and promotional analysis. This business model positioned ProfitLogic as a key player in the retail technology sector, attracting high-profile clients such as The Gap, J.C. Penney, Nordstrom, Bloomingdale's, Macy's, and Toys R Us.

Financially, ProfitLogic was a venture-backed entity, having raised capital from investors including Battery Ventures, Bain Capital Ventures, General Catalyst, and J.P. Morgan. The company's trajectory culminated in its strategic acquisition by Oracle, which sought to bolster its own retail technology offerings following its purchase of Retek Inc. The deal integrated ProfitLogic's 250 employees and specialized software into Oracle's growing retail division, enhancing its competitive stance against rivals like SAP.

Source: Dealroom company data

At a glance

Founded
1998
Headquarters
Cambridge, United States
Sector
Marketing

Investors

7 investors on the cap table

From Dealroom's funding and investor records, grouped by the round each investor first entered.

Series A3 investors entered at this stage

Series B and later4 investors entered at this stage

Team profiled 18 named & role-tagged
Founders Hidden — book a demo/100 quality score
Key operators Hidden — book a demo quality score
Potential founders Hidden — book a demo likely future founders
Startup mafia Hidden — book a demo alumni-founded startups
Talent movements Hidden — book a demo in · Hidden — book a demo out past 12 months

Source: Dealroom Talent Intelligence.

Global footprint

Workforce and web traffic by country
Workforce by country
1 countries with
team presence
🇺🇸 United States100%
1 country shown

Market sentiment

Posts on X, past 7 days

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