P
Professional Fighters League
The first mixed martial arts league and only organization to present MMA in the sport-season format
About Professional Fighters League
The Professional Fighters League (PFL) is a sports entertainment company that operates in the mixed martial arts (MMA) market. The PFL differentiates itself by offering a unique league format, similar to traditional sports leagues, where fighters compete in a regular season, playoffs, and championship. This structure provides a clear path to the title and prize money, making it appealing to both fighters and fans.
PFL serves a diverse range of clients, including MMA athletes, sports enthusiasts, and media consumers. The league features multiple weight classes, such as Women's Lightweight, Featherweight, Lightweight, Welterweight, Light Heavyweight, and Heavyweight, ensuring a broad appeal across different demographics.
The company operates primarily in the sports and entertainment market, leveraging its unique format to attract a dedicated fan base. PFL's business model includes revenue streams from multiple sources. These include ticket sales for live events, broadcasting rights, sponsorships, and partnerships. For instance, PFL has partnered with Acronis, a leader in cyber protection, to enhance its digital infrastructure. Additionally, PFL Studios produces original content, such as the "King Rundown" series, which further engages fans and attracts advertising revenue.
PFL makes money through a combination of live event ticket sales, broadcasting deals, sponsorships, and content production. The league's structured format and high-profile partnerships help it stand out in the competitive MMA market, providing a stable and scalable business model.
In summary, the Professional Fighters League is a pioneering MMA organization that combines a traditional sports league format with innovative content production and strategic partnerships to create a compelling product for athletes, fans, and media partners.
Source: Dealroom company dataAt a glance
- Status
- Operational
- Founded
- 2017
- Headquarters
- New York City, United States
- Employees
- 170
- Open positions
- None listed
- Dealroom signal
- 79.0/100
- Industry
- Sports
- Sub-industry
- Sport League & Club, Sport Media
- Sector
- Sports, Entertainment
- Business model
- SaaS
- Client focus
- b2c
- Investment activity
- 1 company, latest Nov 2023
- Capital deployed
- —
- Preferred round
- ACQUISITION
Knowledge graph
More headlines
Funding history
Company financing events and reported valuations.
| Deal type | Date | Amount | Valuation | Investors | Source |
|---|---|---|---|---|---|
| ANGELOther financing | Jul 2025 | — | — | Sheikh Mohammed bin Maktoum bin Juma Al Maktoum | ↗ |
| GROWTH EQUITY VCOther financing | Aug 2023 | $100M | $500M | SURJ Sports Investment | ↗ |
Financials
Revenue, earnings and other financial measures where available. Years marked “E” are estimates.
Growth signals
Latest recorded traffic for Professional Fighters League is 590K monthly website visits, up 28.3% over the last three months. Professional Fighters League's team declined 6.6% over the past year.
Similar companies
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Investments and acquisitions
Recent portfolio relationships for companies that also act as investors or acquirers.
Investors
From Dealroom's funding and investor records, grouped by the round each investor first entered.
Seed1 investor entered at this stage
Sheikh Mohammed bin Maktoum bin Juma Al Maktoum
Series A1 investor entered at this stage
Series B and later9 investors entered at this stage
SWaN & Legend Venture Partners
Ted Leonsis
David Blitzer
Ares Capital
Elysian Park Ventures
Knighthead Capital Management
Alex Rodriguez
Waverley Capital
SURJ Sports Investment
Source: Dealroom Talent Intelligence.
Global footprint
team presence
Market sentiment
An AI-synthesised read of the highest-engagement posts about Professional Fighters League on X, ranked by likes and reposts, corporate channels excluded.
Reading the room on X — pulling top posts and synthesizing themes…
Source: X recent search ranked by engagement (likes + retweets) · Synthesis by Claude · Cached for 1 hour
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