PowerScout

The business functions as an AI-enabled marketplace designed to simplify the process for consumers to research and purchase clean energy solutions for their homes. PowerScout's core service utilizes a proprietary analytics engine, named Foresight, which processes over 1,200 data points for each home, including LIDAR data, satellite imagery, and consumer demographic information. This allows the platform to generate a detailed analysis of a home's solar potential and predict which households are most likely to adopt solar energy. By identifying high-propensity customers, the company aims to reduce customer acquisition costs for solar installers, a significant expense in the industry.

For homeowners, the platform offers a streamlined online experience where they can enter their address to receive an estimate of their energy needs and an analysis of the potential financial and environmental impacts of switching to solar. They can then compare offers from a curated list of local and regional installation partners and complete the transaction, including financing, directly through the platform. To assist users, PowerScout provides a team of 'Concierges' available via phone, video, and chat. The company's revenue model is primarily referral-based, charging its service provider partners for qualified customer leads.

PowerScout has received funding from both private and public sources, including the U.S. Department of Energy's SunShot Initiative, which has supported the development of its platform. The company initially focused on rooftop solar and later planned to expand its offerings to include community solar, battery storage, and electric vehicle charging infrastructure. The founders later pivoted, taking the AI and data modeling technology developed at PowerScout to create ZestyAI, a company focused on property and climate risk analytics for the insurance industry.