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Poppy

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A female-founded flower company delivering high quality flowers at fair prices

Charlottesville, United StatesFounded 2019eCommerce & Marketplaces
Valuation $25–50M Last recorded · 2025
Revenue $1–10M Latest reported FY
Headcount <100 Current team size
Total funding $10–50M Disclosed equity funding
Unlock exact values This page shows ranges. Dealroom has the exact numbers for Poppy and the history behind them.

About Poppy

PoppyFlowers.com is a digital startup operating in the wedding industry, specifically in the floral segment. The company's primary offering is providing dream wedding flowers at a cost savings of over 30% compared to traditional florists. Their business model revolves around a low order minimum of $1500, which is attractive to budget-conscious couples planning their weddings.

The company differentiates itself through a self-directed process facilitated by a proprietary online planning tool. This tool allows customers to design their floral arrangements with guidance and placement from a dedicated team. This approach is not only cost-effective but also ensures a personalized experience for each client.

PoppyFlowers.com's target market is primarily couples planning their weddings who are looking for a cost-effective, personalized, and convenient solution for their floral needs. The company generates revenue through the sales of these floral arrangements and services.

The company prides itself on its team of dedicated consultants and local floral designers who are passionate about helping customers envision their dream weddings with the perfect floral touch. They ensure that every bloom arrives at the right place at the right time, crafting not just arrangements but extraordinary floral experiences unique to each couple's story.

Source: Dealroom company data

At a glance

Founded
2019
Headquarters
Charlottesville, United States
Sector
eCommerce & Marketplaces

Investors

9 investors on the cap table

From Dealroom's funding and investor records, grouped by the round each investor first entered.

Seed3 investors entered at this stage

Series A6 investors entered at this stage

  • Michigan Capital Network
  • Angeles Investors
  • Riptide Ventures
  • Front Porch Venture Partners
  • Wakestream Ventures
  • Virginia Venture Partners
Team profiled 9 named & role-tagged
Founders Hidden — book a demo/100 quality score
Key operators 2 quality Hidden — book a demo/100
Potential founders Hidden — book a demo likely future founders
Startup mafia Hidden — book a demo alumni-founded startups
Talent movements Hidden — book a demo in · Hidden — book a demo out past 12 months

Source: Dealroom Talent Intelligence.

Global footprint

Workforce and web traffic by country
Workforce by country
5 countries with
team presence
🇺🇸 United States84.2%
🇪🇨 Ecuador5.3%
🇦🇷 Argentina5.3%
🇲🇽 Mexico2.6%
🇧🇷 Brazil2.6%
5 countries shown

Market sentiment

Posts on X, past 7 days

An AI-synthesised read of the highest-engagement posts about Poppy on X, ranked by likes and reposts, corporate channels excluded.

Reading the room on X — pulling top posts and synthesizing themes…

Source: X recent search ranked by engagement (likes + retweets) · Synthesis by Claude · Cached for 1 hour

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